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Although big chains are announcing their fall special arrivals earlier than ever, independent restaurants have already beat them to it, adding pumpkin menu items beginning mid-summer.

As a significant number of ready-to-drink (RTD) consumers dine out at least once a week, RTD alcohol is retaining its position as a popular and successful alcohol beverage category across the American on-premise, CGA data shows.

Out-of-home advertising is offering opportunities for brands to step up their efforts with truck media.

Shifting attitudes toward sugar consumption and the rising prevalence of diseases such as diabetes and obesity are set to drive the global zero sugar beverage market size, expert note.

A shift in beverage trends can be seen during the summer. NielsenIQ identifies various trends driving summer beverage choices in the name of health and sustainability.

The concept of Ghostfish Brewing — which is a 100% gluten free brewery — began in 2011 or 2012 Brian Thiel notes. The doors to the Seattle taproom eventually opened in February 2015.

In the consumer packaged goods market, brand loyalty has been vital for the long-term health of these products and services. Yet, as today’s consumers feel the pinch of inflation, research shows that price increases are challenging shoppers’ loyalty to brands.