The readers of Beverage Industry have selected their favorite new product released in January and the results are out.

Suja Organic Protein Shakes, which garnered 38% of the reader vote, came in at No. 1. Launched in three varieties — Vanilla Cinnamon, Chocolate and Coffee Bean — Suja Organic Protein Shakes offer 16 grams of plant-based pea, rice and hemp protein.

Coming in at No. 2 with 25% of the vote is Casa Osidiana Tequila. The Casa Obsidiana portfolio of tequilas ― comprising a Blanco, a Reposado and an Añejo ― are all made from 100% blue weber agave, presented in handcrafted ceramic bottles created by Mexican artisans, and adorned with its namesake obsidian stone.

Big Sipz Purple Punch took the No. 3 spot with 13% of the reader vote. True to its essence, Big Sipz Purple Punch features a punchy 16% ABV in the 200-ml size and 16% ABV in the 330-ml format, positioning it as a bolder choice amongst competitors, the company says.