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The editors of Beverage Industry take a more casual look at industry happenings and trends.

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Crown Royal's Purple Bag Project. - Beverage Industry

Beverage brands heat up summer with new campaigns, partnerships

July 12, 2019

Sparkling Ice launched its latest sweepstakes. Regatta Craft Mixers announced a partnership with US Sailing. Gatorade launched a new campaign designed to encourage young girls to participate in sports.

Podcast shares what’s impacting the beverage alcohol market

Beverage Industry launches Sip & Learn podcasting series

Jessica Jacobsen

July 12, 2019

No Comments

The podcast episode offered a nice dive into the latest trends impacting the beverage market with insights from three experts in a nearly 40-minute package.

Concepts, clarifications needed to understand water

Safe Drinking Water Act keeps key beverage ingredient in compliance

John Peter Koss

July 8, 2019

No Comments

For the purpose of this discussion, water will be referred to as an ingredient, although across all segments of the beverage arena water might be labeled as a raw material.

Drake’s Organic Spirits’ Spiked Ice - Beverage Industry

As summer heats up so do beverages brands with new innovations

June 26, 2019

No Comments

Drake's Organic Spirits launched its new line of Spiked Ice ready-to-drink (RTD) cocktails, Dunkin' introduced three new coffee lattes to keep consumers cool this summer, and Jevo partnered with select Six Flags theme parks to serve jello shots.

Diverse, lighter beverages help consumers cool off

Dunkin’ offers Frozen Lemonade, Iced Tea Lemonade

Barbara Harfmann

June 26, 2019

No Comments

When it comes to beverage choices in the hot summer months, consumers have a multitude of options to ensure they have a “blast” throughout the summer.

Tecate is welcoming summer with a new drinking campaign. - Beverage Industry

Beverage brands work to find new ways to connect themselves to consumers

June 12, 2019

No Comments

Tecate launched a new summer drinking campaign, White Claw was the official sponsor of The Kentucky Derby, Bulleit Frontier Whiskey hosted after parties for the 18th annual Tribeca Film Festival.

Last Drop - Taylor Karg - Beverage Industry

Margaritas a popular happy hour cocktail

Nielsen CGA reports the cocktail as the No. 1 selling in U.S.

Taylor Karg

June 12, 2019

No Comments

As consumers continue to attend happy hours, their thirst of Margaritas also will continue.

Beverage market experiences solid growth for 2018

Carbonated soft drinks see dollar sale gains

Jessica Jacobsen

June 12, 2019

No Comments

It’s time to raise a glass and cheers to another stellar year for the beverage market.

Liftgates becoming essential component for beverage fleets

Charging solutions keep liftgates operational

Jeff Cioletti

May 31, 2019

No Comments

With the move to rear-load bulk trailers versus traditional side-loaders, liftgates have been playing a much more prominent role in beverage distribution fleets.

Downtime and uptime continue to plague beverage operations

Machinery, materials and personnel impact production

John Peter Koss

May 29, 2019

No Comments

Call it idle/lost time, productive/positive time, but the results in any case will have significant impacts on beverage producing operations that involve unwarranted expenses in machinery, materials and labor, less than desirable asset utilization and unrecoverable productive time.

2019 State of the Beverage Industry

AB InBev rolls out PureDraught System

Coca-Cola NA launches digital marketplace for foodservice

Flavor houses supporting beverage sugar-reduction trends

Stella Artois debuts new red party cup to upgrade summer celebrations

Events

October 23, 2018

Innovation: The Evolving Beverage Market

ON DEMAND: In Beverage Industry’s annual New Product Development Webinar, experts will detail how manufacturers are balancing the evolving trends of today's consumers when developing new beverages.

September 18, 2019

What’s on Tap: The Trends Driving the Beverage Market

Beverage Industry’s annual New Product Development Webinar features insights from industry experts about the trends influencing the next generation of beverages.

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Products

Beverage Quality and Safety

Based on an IFT short course, Beverage Quality and Safety offers information on the latest beverage industry trends related to products, processing, and packaging technologies - including new generation nutraceutical beverages

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Beverage Industry Magazine

2019 July

Beverage Industry’s July issue features the 2019 State of the Beverage Industry series where you can read all about the performance of your favorite beverage category. This month’s cover story highlights GT’s Living Foods and how the No. 1 kombucha brand in the U.S. – GT’s Kombucha came to be. Also featured is the latest products, packaging and technological advances in the beverage industry.

Check back throughout the month for additional content.

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