Koia launched its new line of Koia Keto 100 percent plant-based protein beverages in three flavors: Chocolate Brownie, Cake Batter and Caramel Crème. 

Los Angeles-based Koia announced the launch of its new Koia Keto 100 percent plant-based protein beverage line, in collaboration with Austin-based Whole Foods Market. The dessert-inspired line offers consumers a convenient indulgence to complement their ketogenic diets, the company says.

Phoenix-based Shamrock Farms announced it has partnered with professional basketball player DeAndre Ayton, who was the No. 1 overall draft pick out of the University of Arizona, the company says. Ayton will represent the company’s Rockin’ brand of protein-milk beverages and be featured in Shamrock advertising, social media and public relation campaigns.

fairlife LLC, a brand of The Coca-Cola Co., launched fairlife smart snacks, a collection of snack-sized beverages designed to curb hunger in between meals, the company says. 

As health-and-wellness trends pervade the food and beverage markets, plant-based proteins are growing in prominence and becoming a game-changing trend.

Koia released its new, plant-based Fruit Infusion line in three flavors: Chocolate Banana, Mango Crème and Strawberry Crème. 

REBBL released three new flavors of its protein elixirs: 3 Roots Mango Spice, Schizandra Berry Crème and Banana Nut Protein.