Penelope Bourbon introduced Apple Cinnamon Old Fashioned, a limited-edition ready-to-pour cocktail that reimagines the timeless classic with festive flavor, it says.
More and more, traditionally non-alcoholic brands are entering the beverage alcohol space. Experts share how this has affected the market, consumer reaction, and expectations for the trend.
Much has been written about the acceleration of declines in beer during 2025 along with spirit ready-to-drink (RTD) growth and wine softness; however, the outperformance of alternative adult beverages is giving rise to a differentiated market.
The spirited campaign and sweepstakes are designed to engaged consumers 21 and older and raise awareness about the premium quality of Cutwater’s cocktails, it states.
As a distinguished leader in the beverage alcohol wholesale community, Southern Glazer’s Wine & Spirits, Miami and Dallas, understands the importance in remaining tapped into the trends driving consumers’ path to purchase.
Dogfish Head Cocktails is making it so summer fun can continue. In celebration of its new ready-to-drink Peach Mango Rum Punch cocktail, available exclusively within its Tropical Cocktail Mix Pack, Dogfish Head will pay one consumer to extend their summertime state-of-mind.
Gold Bar Whiskey, the Official Whiskey of the San Francisco 49ers, has partnered with 49s icon and Hall of Fame quarterback Joe Montana to launch Gold Bar Whiskey “Double Gold,” a twist on a whiskey mule.