This year, BuzzBallz is embracing the kitschy holiday decor craze with the BuzzBallz Boulders Holiday Collection: a limited-edition lineup of festive Turkey and Nutcracker costumes that dress up the brand's supersized, 7-pound ready-to-drink offering.
Mack Brands announced the expansion of Conte Camillo, its premium small-batch cocktail brand, in the United States, with the stateside launch of its complete five-cocktail portfolio.
Rancho La Gloria unveiled a limited-edition Pumpkin Spice Espresso Martini, an agave wine-based ready-to-drink cocktail inspired by the annual return of the Pumpkin Spice Latte.
Southern Glazer’s Wine & Spirits released its inaugural Raise the Bar: H2 2026 Edition, a new trends report from the company’s Commercial Intelligence team examining the forces reshaping beverage alcohol and where opportunities for growth are emerging.