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Home » Ready-to-Drink (RTD) Cocktails

Articles Tagged with ''Ready-to-Drink (RTD) Cocktails''

Finnish Long Drink Midnight Sun Pack.jpg

The Finnish Long Drink releases Midnight Sun Variety Pack

August 2, 2024

The Finnish Long Drink released its new Midnight Sun Variety Pack. Inspired by the natural phenomenon occurring in northern Finland during the summer, where the sun never sets below the horizon for up to four months and remains visible at midnight, this pack showcases flavors that reflect the hues of the Finnish Midnight Sun. 


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Captain Morgan Sliced West Wilson.jpg

Captain Morgan, West Wilson help consumer fill summer bucket lists

‘Sliced is Better’ sweepstakes open through Aug. 5
Staff Beverage Industry
July 22, 2024

The newest cocktail-inspired RTD offering from Captain Morgan launches a nationwide sweepstakes that goes all-in on summer adventures and bold flavor.


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Clear Channel Billboard.jpg

It’s time for brands to ‘tea’ up summer beverage campaigns

Out-of-home ad campaigns can assist beverage brands in meeting Labor Day weekend numbers
Hugh Powers
July 19, 2024

Consumers have hit the road and air this summer, creating more eyeballs on out-of-home ad campaigns. Clear Channel Outdoor offers insights on how beverage brands can create campaigns to help support their summer sales goals.


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Talkhouse Ice Tea & Lemon Vodka Soda.png

Talkhouse Encore Iced Tea & Lemonade Vodka Soda

July 18, 2024

Talkhouse Encore, a line of spirits-based seltzers inspired by the Hamptons-based venue Stephen Talkhouse, announced the launch of its Iced Tea & Lemonade Vodka Soda. 


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ZingZang New Packaging.jpg

Zing Zang launches new packaging design

July 12, 2024

For the first time in its history, the Zing Zang logo has been refreshed, and the entire product portfolio has received an energetic fresh look to better highlight the quality of Zing Zang cocktails, it says.


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tequila brand ad spends

What is going on in the US Beverage Alcohol Market?

Alternative adult beverages growing share across total alcohol
Brian Sudano
July 10, 2024

While the alternative adult beverages market grew by 7.5% a year or 426% in total since 2002, the total beer market has declined more than 5% in total during this period. This disparity underscores the macro movement to these flavored forward, more modern products.


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High Noon Vodka Iced Tea

2024 State of the Beverage Industry: Premiumization key for wine, spirits

Ready-to-drink cocktails, super-premium wine outperform overall categories
jessica Jacobsen
Jessica Jacobsen
July 9, 2024

This year’s State of the Industry report on the U.S. wine and spirits markets highlights how premium and super-premium solutions have benefited the categories.


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Fable THC infused cocktails.png

Fable’s THC-Infused Botanical Cocktails

July 1, 2024

Fable announced the nationwide launch of its signature line of premium THC/CBD-infused botanical cocktails.


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Suntide Tropics Variety Pack.jpg

Suntide releases Tropics Variety Pack

June 28, 2024

Suntide, a ready-to-drink (RTD) canned mimosa company, is bringing hot new flavors to Northern California this summer with the official launch of its Tropics Variety Pack. The brand’s first variety pack features four tropics-inspired flavors: Passionfruit, Mango, Pineapple and Guava Strawberry.


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Aplos NA Cocktails.png

Aplós’ non-alcohol Cocktails

June 26, 2024

Aplós announced the launch of Aplós Cocktails, a lineup of ready-to-drink non-alcohol canned cocktails.


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April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

January 29, 2026

Gen Z Unpoured: The Big Beverage Shifts Coming in 2026+

In this webinar, Black Swan Data will explore what Gen Z will be drinking (and not drinking) in 2026 and beyond. From emerging alcohol trends to new frontiers for functional sodas, this content will unpack the needs, behaviors and passions shaping the next generation of drinks. 

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