Visits through beverage facilities, studies of distribution systems, acknowledgements of beverage marketplace changes and observations of work activity throughout the beverage supply chain are constant reminders of the detailed tasks involved in creating a massive array of packaged beverages for the consumer.
In celebration of March as National Women’s History Month and International Women’s Day (March 8), it’s a fitting time to spotlight the achievements and contributions women have made to society and, of course, within the beverage industry.
Chicago's Theater on the Lake hosted an exclusive event featuring Stone Brewing Co.'s co-founder. Starbucks debuts new spring drinks. Tussock Jumper Wine announced a partnership with the New York Mets.
Duo Luke Schneider and Mark Williams created Fire Dept. Coffee, a fresh and flavorful coffee company. The Last Drop Distillers released their 14th iteration. Brew Dr. Kombucha permanently released Strawberry Basil flavor in 12-ounce cans.
Hofbräuhaus Chicago in Rosemont, Ill., features nightly entertainment in its beer hall, including bands direct from Germany and Austria, featuring singing, dancing and audience participation along with the regular hoisting of steins of beer.
Folgers will provide funding to 10 initiatives, Daou Vineyards announced a long-term deal with Broadcast Music Inc. (BMI), The J.M. Smucker Co. and Akron Children’s Hospital announced a multi-year partnership, Heineken launched a new campaign titled Go Places 2.0, and Jim Beam unveiled its new global marketing campaign.
The beer manufacturers invited members of its key distribution networks as well as select trade media members from around the country to experience Newcastle Brown Ale in a brand-new way, including an updated recipe, new packaging designs and formats, and a revamped marketing strategy.
Beverage Industry’s November issue highlights the 100-year advocacy of the American Beverage Association and what’s next for CEO Katherine Lugar and a new plastics initiative, Every Bottle Back. This issue includes a special report on craft beer, an Up Close With feature on PRESS hard cider and what is sparking innovation in natural colors. Read more about how protein is powering up beverages and how warehouses are using WMS and WCS systems to streamline operations. As usual, the latest trends in new products, packaging and ingredients are highlighted.
Check back throughout the month for additional content.