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Home » Topics » Commentary

Commentary
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Last Drop: What lies ahead in 2011

jessica Jacobsen
Jessica Jacobsen
January 7, 2011
Beverage Industry Associate Editor Jessica Jacobsen shares predictions for low-calorie, low-sugar and low-fat trends.
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Last Drop: Personalized nutrition

Jennifer Zegler
December 3, 2010
Beverage Industry's Managing Editor Jenny Zegler discusses the movement toward custom-built beverages.  Beverages have become a go-to category for consumers looking to supplement their diets with products, such as hybrid beverages containing nutrients missing from the typical diet and functional formulas offering enhanced performance benefits.

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Baby watch impacts beverages

Elizabeth Fuhrman
December 3, 2010

As I write my column this month, I am nine months pregnant.  By the time this issue comes out, I’m hoping to have delivered my first child. This pregnancy has been an adventure and opened my eyes to just the beginning of motherhood experiences.


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Beverage Beat: Fanfare for Fair Trade

Elizabeth Fuhrman
November 12, 2010

Fair Trade certified beverages grow in popularity, finds Beverage Industry's Editor-in-Chief Elizabeth Fuhrman.  Fair Trade USA, a third-party certifier of Fair Trade products in the United States previously known as TransFair USA, released a number of announcements to coincide with Natural Products Expo East in Boston last month.


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Last Drop: Priority evolution

Jennifer Zegler
November 12, 2010
Occasion-based need states are predicted to drive shopping habits in the future, finds Beverage Industry's Managing Editor Jenny Zegler.  Consumers are choosing beverages less by category and more by occasion-based need states, according to trend presentations at...

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Beverage Beat: Beverages do a body good

Elizabeth Fuhrman
September 10, 2010
A broken bone causes Beverage Industry Editor-in-Chief Elizabeth Fuhrman to search for foods and beverages fortified with calcium and vitamin D.
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Last Drop: Acquired tastes

Jennifer Zegler
September 10, 2010
Beverage Industry Managing Editor Jenny Zegler tries a beverage with a unique taste factor.

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Beverage Beat: When life gives you lemons

Elizabeth Fuhrman
August 11, 2010
Beverage Industry's Editor-in-Chief Elizabeth Fuhrman is one of many consumers who reach for the tart and sweet beverage this summer.
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Last Drop: Real simple?

Jennifer Zegler
August 11, 2010
Institute of Food Technologists’ Food Expo spotlights the appeal of simplicity, but Beverage Industry Managing Editor Jenny Zegler wonders if the beverage industry fitting in with the trend.

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Last Drop: Pairing proliferates

Jennifer Zegler
July 9, 2010
Craft beer takes cues from the wine, notes Managing Editor Jennifer Zegler.

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