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Home » Authors » Jennifer Zegler

Jennifer Zegler

Jennifer Zegler is a contributor for Beverage Industry magazine.

Articles

ARTICLES

BevMo grows on strength of service, selection

Jennifer Zegler
September 17, 2012

 In order to explain how obsessed specialty retailer BevMo is with customer service, Alan Johnson, chief executive officer of the Concord, Calif.-based chain, recounts an occasion when a customer came in looking for whiskey for her husband’s birthday.  


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Elevating material handling options

Efficiency, emerging technologies influence lift truck innovation
Jennifer Zegler
September 17, 2012

The buzzwords “sustainability” and “efficiency” have permeated all aspects of business. 


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Up Close With: Knob Creek

Knob Creek follows tradition with new releases
Jennifer Zegler
September 12, 2012

With a family lineage that includes great-grandfather Jim Beam, seventh-generation Beam master distiller Fred Noe is loyal to the bourbon traditions set by his family. 


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Wat-aah’s mission to make health, bottled water cool

Jennifer Zegler
August 13, 2012

 

A child informing a parent whether or not something is cool might not be an occurrence so rare that it inspires a business plan, but when Rose Cameron’s two sons told her they did not want to drink water because it was boring, the former marketing executive set out on a mission. 


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Post-consumer packaging gets a second life

Jennifer Zegler
August 13, 2012

A slight majority of consumers — 54 percent — claim to have familiarity with the term “sustainability.” 


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Palletizers adapt to product evolutions

Advancements stay in step with SKU proliferation
Jennifer Zegler
August 12, 2012

 Bulk, portion-control, lightweight, flexible and additional packaging innovations have placed a strain on production equipment such as palletizers.  


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Facilities go beyond green

Jennifer Zegler
July 18, 2012
As Kermit the Frog once sang, “It’s not easy being green.” Although he was not referring to environmental friendliness, being green is not any easier when Leadership in Energy and Environmental Design (LEED) certification is the goal. 


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Savvy shoppers maintain ‘private’ eye

Jennifer Zegler
July 18, 2012

 Private label continues to be a top seller in bottled water, bagged tea, ground coffee, juice and dairy alternatives, according to sales data from Chicago-based market research firm SymphonyIRI Group cited in this month’s State of the Industry 2012 report. 


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Telematics provide fuel to seek efficiency

Jennifer Zegler
July 16, 2012

 With fuel prices hitting $4 in many areas across the United States this spring, telematics solutions providers have seen a spike in interest for their offerings.  


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The importance of being local

Jennifer Zegler
June 13, 2012

 Operating under the slogan “Beer is agriculture,” San Francisco-based Almanac Beer Co. has carved out its own niche in the burgeoning craft brewing industry with its “farm-to-bottle” beer model.  


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View All Articles by Jennifer Zegler
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