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Celebrating National Margarita Day, (Feb. 22) Topo Chico Hard, a brand of Molson Coors Beverage Co., Chicago, introduced two new innovations: Topo Chico Hard Margarita Flavored Alcohol Beverage six-pack glass bottles and Margarita MAX FAB Strawberry Hibiscus.

Goose Island Beer Co. unveiled its latest brew to join the brewery’s Beer Hug family: Big Hazy Pineapple Beer Hug, an imperial hazy IPA.

Terrapin Beer Co. announced a comprehensive brand refresh, which features new visual interpretations and artist collaborations across packaging, logos, taglines and more.

As football's biggest weekend approaches, Guinness and Pro Football Hall of Famer Joe Montana partnered with the SF-Marin Food Bank for a hands-on volunteer repack event, helping prepare hundreds of meals for neighbors across the Bay Area.

Real American Beer (RAB) announced it’s reached the 10-million-can milestone since launch 18 months ago, and unveiled a strategic relaunch of the brand positioning and partnerships. 

Italian beer brand Peroni Nastro Azzurro announced a new lifestyle campaign, Here For The Nastro Azzurro with Giada De Laurentiis, and limited-edition gold bottles.

Voodoo Ranger introduced Sweet Ride Juicy IPA, a flavor-packed beer crafted to be an easier-drinking IPA, the company says.

Budweiser is turning 150 and to celebrate, the brand is introducing a yearlong campaign that honors its rich history and American heritage, including a brand-new, limited-edition Heritage Can Series 12-pack .

Anheuser-Busch announced the latest addition to its non-alcohol beer portfolio: Michelob ULTRA Zero Lime. 

Busch Light announced the return of fan-favorite Busch Light Apple, hitting shelves nationwide for a limited time.