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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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American Dew

Mountain Dew introduces American Dew bottle

Staff Beverage Industry
April 24, 2026

To honor its American legacy, Mountain Dew is introducing American Dew, a limited-edition wrapped can and bottle available nationwide throughout the summer.


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Captain Morgan Sliced Colada

Captain Morgan Sliced adds Colada Variety Pack

Staff Beverage Industry
April 23, 2026

The Captain Morgan Sliced lineup is taking a mini vacation with its new Captain Morgan Sliced Colada Style Drink Variety Pack. 


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evian Jeff Koons Bottles

evian, Jeff Koons collaborate on anniversary bottles

Staff Beverage Industry
April 17, 2026

The evian 200 Years Young celebration features an exclusive collaboration with Jeff Koons, introducing two limited-edition glass anniversary bottles. 


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happy 48 oz

happy adds 48-ounce size to refrigerated coffee aisle

Staff Beverage Industry
April 16, 2026

happy is expanding into the refrigerated aisle with the launch of its 48-ounce Cold Brew.


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Woodford Reserve Mint Julep Cups

Woodford Reserve unveils $5,000 Mint Julep Cup Program

Staff Beverage Industry
April 10, 2026

Woodford Reserve is celebrating the 250th anniversary of the United States through one of its most cherished Kentucky Derby traditions, the $5,000 Mint Julep Charity Cup program.


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Coca-Cola America 250

Coca-Cola announces America250 mini-cans

Staff Beverage Industry
April 9, 2026

As the United States approaches its 250th anniversary, The Coca‑Cola Co. announced plans to commemorate the milestone through a combination of limited-edition packaging.


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Jones Fallout Sunset Sarsaparilla

Jones Soda expands Fallout beverage platform with new pack

Staff Beverage Industry
April 3, 2026

Jones Soda Co. announced the national rollout of Fallout-inspired Sunset Sarsaparilla 12-packs to club store locations across the United States and Canada.


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Evan Williams

Evan Williams celebrates universities with specialty bottles

Staff Beverage Industry
April 2, 2026

Evan Williams announced its release of five highly limited Evan Williams Single Barrel Bourbon Nation Collegiate Edition bottles.


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Michelob Ultra US Soccer

Michelob ULTRA honors U.S. Soccer with new packaging

Staff Beverage Industry
March 27, 2026

Michelob ULTRA is celebrating the FIFA World Cup 2026 with the launch of its limited-edition U.S. Soccer Jersey Pack.


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Apple & Eve Club Packs

Apple & Eve adds new variety packs at Sam’s Club

Staff Beverage Industry
March 26, 2026

Apple & Eve is expanding its lineup at select Sam’s Club locations with the launch of two new variety packs. 


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April 29, 2026

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