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Samuel Adams released its Winter Break Variety Pack, which includes the new Cherry Chocolate Stout.

The Coca-Cola Co.’s Simply Beverages is bringing a festive, sweater-inspired look to match the crisp, refreshing taste of the season, with limited-edition winter packaging for Simply Apple. 

Gold Peak introduced a new and improved Zero Sugar formula as well as a refreshed look.

In time with Día de Muertos, Jumex just dropped limited-edition collectible latabotellas (resealable aluminum bottle) for its fruit nectar line. 

Tequila Don Julio has partnered with renowned Mexican designer Patricio Campillo on the latest Tequila Don Julio 70 Añejo Cristalino Artist Edition Bottle. 

Domaine Serene and Saverglass announced the launch of the new Cépage Eco bottle, a redesigned lightweight package that reduces environmental impact, it notes.

Disaronno is introducing a new bottle design in the United States. The refreshed identity brings a more contemporary look, the company says.

happy, introduced a collector’s edition ready-to-drink (RTD) coffee line in collaboration with Marvel Studios’ “Avengers: Doomsday.”

PEPSI and the New York Knicks are tipping off the 2026-27 season with Champions Deserve Pepsi, a new campaign honoring the team’s title and limited-edition PEPSI x Knicks Championship cans and bottles.

Real Coco has launched its best-selling Organic Pure Coconut Water in a new 480-ml canned format.