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Home » hard seltzers

Articles Tagged with ''hard seltzers''

Bud Light Seltzer

Bud Light Seltzer Fall Flannel variety pack arrives

Limited-time pack includes 3 new fall-inspired flavors
September 2, 2021

Bud Light Seltzer, a brand of St. Louis-based Anheuser-Busch, is introducing its new limited-edition Bud Light Seltzer Fall Flannel variety pack. The Fall Flannel variety pack features three new fall-inspired flavors along with fan-favorite Apple Crisp, brought back for a limited time only from last year’s Ugly Sweater pack.


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Mico_Tequila_Seltzer_900.jpg

Mico Tequila Seltzers

September 1, 2021

Mico Spirits Co. released Mico Tequila Seltzers, which are available in Lime, Grapefruit and Cucumber Mint varieties.


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Energy drinks
Channel Strategies

Alcohol, non-alcohol beverage sales booming at convenience stores

Hard seltzers, CSDs driving sales within convenience channel
Barbara Harfmann
September 1, 2021
In addition to purchasing gas, consumers head to their local convenience store to satisfy immediate consumption needs in an easy-to-navigate space. Sales of both alcohol and non-alcohol beverages are up, with hard seltzers and carbonated soft drinks top performers.
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Monaco Classic Mai Tai

Seltzer centric spirits look to unseat hard seltzers

With growth up 184%, spirits seltzers ‘shake things up’
Barbara Harfmann
August 24, 2021
Ready-to-drink seltzer centric spirits, generally made from a vodka or tequila base, and RTD premixed cocktails are exploding in size and innovation, as consumers seek convenient, on-the-go options.
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Spritz Society

Spritz Society canned cocktails

August 23, 2021

Spritz Society announced its direct-to-consumer launch with a line of sparkling canned Spritz cocktails.


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VOSA

VOSA Vodka Soda

August 19, 2021

VOSA Spirits LLC unveiled its self-titled, ready-to-drink cocktail. Available in Lemon and Cranberry, VOSA Vodka Soda contains 99 calories, zero grams of sugar, zero carbohydrates and all-natural flavors. 


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Talking Rain
Between Drinks

Canned cocktails steal some of seltzers thunder

Ready-to-drink share growing 15% on Drizly
Barbara Harfmann
August 16, 2021
How and where consumers are purchasing their alcohol continues to shift, with eCommerce continuing to drive sales. Although hard seltzers have been king of the beverage industry the past three years, ready-to-drink canned cocktails now are outpacing the category.
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Manly Spirits

Manly Spirits

August 10, 2021

Manly Spirits Co. Distillery expanded its collection of pre-mixed drinks with a new Berry Blush Gin & Tonic, as well as three vodka sodas: Rainforest Lime, Watermelon & Lychee and Pear & Elderflower.  


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Vizzy Hard Seltzer Lemonade
Ingredient Spotlight

Pandemic prompts increased citrus usage

Citrus ingredients popular in hard seltzers, budding beverage categories
jessica Jacobsen
Jessica Jacobsen
August 9, 2021
As consumers have taken a greater interest in their immune system, beverage manufacturers are turning to staple ingredients like citrus to deliver the healthy halo that consumers desire.
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Plume & Petal

Plume & Petal Spritz RTD

August 4, 2021

Plume & Petal, a brand of Bacardi Ltd., launched Spritz Ready-to-Drink (RTD), a collection of canned spritz cocktails made from vodka that’s infused with natural flavors and sparkling water. 


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