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New ProductsWine & Spirits

Plume & Petal Spritz RTD

Plume & Petal
(Image courtesy of Bacardi USA)
August 4, 2021

Plume & Petal, a brand of Bacardi Ltd., launched Spritz Ready-to-Drink (RTD), a collection of canned spritz cocktails made from vodka that’s infused with natural flavors and sparkling water. The new offerings come in the same three flavors as the original base spirit: Peach Spritz, with notes of white peach, lavender and black tea; Cucumber Spritz, with notes of cucumber, lemongrass and chamomile tea; and Lemon Spritz, which has notes of lemon, elderflower and white tea. Each 100-calorie spritz has no artificial sweeteners, is gluten-free, and contains 4.5% ABV. Plume & Petal Spritz Ready-to-Drink is available nationwide in 355-ml cans and can be purchased in four-packs available in each individual flavor for a suggested retail price (SRP) of $12.99 or a multi-flavor six-pack with a $17.99 SRP.

Bacardi USA, Coral Gables, Fla.

Internet: www.plumeandpetal.com

Distribution: National

KEYWORDS: hard seltzers Ready-to-Drink (RTD) Cocktails

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