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Home » Keywords: » hard seltzers

Items Tagged with 'hard seltzers'

ARTICLES

Truly Unruly Hard Lemonade

Truly Unruly Lemonade

June 9, 2025

Truly Hard Seltzer, a brand of The Boston Beer Co., dropped its latest innovation: Truly Unruly 8% Lemonade Hard Seltzer. 


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Grog_1170.jpg

Grog makes a splash in U.S. market

YouTubers found alcoholic Japanese soda-inspired brand
Chloe Alverson
Chloe Alverson
May 12, 2025

After a successful launch in the Golden State, it recently expanded to five new states: Texas, Illinois, Michigan, Ohio and Florida. And that expansion has been an instant success for the brand.


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Simply Spiked Bold.png

Simply Spiked Bold

March 11, 2025

Simply Spiked unveiled Simply Spiked Bold, a line of spiked lemonades and limeades with an 8% ABV.


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Special Report

2025 Annual Beer Report: Shifting with the tides

Jessica Jacobsen
Jessica Jacobsen
March 7, 2025

Beverage Industry provides an in-depth look at the U.S. beer market and its 2024 performance. In addition to a category overview, this annual report offers detailed performance, insights, and new product releases from six key beer segments: craft, domestics, flavored malt beverages, imports, hard cider, and non-alcoholic.


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Quirk 25 Tea Mix Pack

2025 Beer Report: Flavored malt beverages continue their steady rise

Variety, flavor keep consumers’ interest in malt-based ready-to-drink alcohol
Jessica Jacobsen
Jessica Jacobsen
March 3, 2025

Traditional flavored malt beverages and hard teas shine in the ready-to-drink alcohol space, while hard seltzer category looks to stop declines.


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Truly Getaway Pack

Truly Hard Seltzer releases Getaway Pack

Staff Beverage Industry
January 23, 2025

Featuring four flavors inspired by some of nature’s favorite environmental features, Truly Hard Seltzer released the Truly Getaway Pack for a limited time.


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Truly Brunch Pack

Truly Hard Seltzer introduces Brunch Pack

October 11, 2024

Truly Hard Seltzer is gearing up for fall festivities by dropping an all-new Truly Hard Seltzer Brunch Pack to help consumers brunch from anywhere. This limited-edition pack will be sold nationwide through the end of the year, while supplies last.


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SimplySpikedCranberry_1170.jpg

Hard seltzers bubbling with innovation

Brands add new products ahead of National Hard Seltzer Day
Chloe Alverson
Chloe Alverson
September 18, 2024

Ahead of National Hard Seltzer Day on Sept. 20, here are a few new products shaking things up in the seltzer category.


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Happy Thursday spiked refreshers

Flavor helps ready-to-drink alcohol go mainstream

Premiumization, expanding beyond core consumers vital for continued RTD alcohol’s growth
Jessica Jacobsen
Jessica Jacobsen
August 8, 2024

Experts credit consumers’ affinity for ready-to-drink (RTD) alcohol to flavor exploration. With growth from premium RTD cocktails and hard teas, the category has been a positive for the overall beverage alcohol market.


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tequila brand ad spends

What is going on in the US Beverage Alcohol Market?

Alternative adult beverages growing share across total alcohol
Brian Sudano
July 10, 2024

While the alternative adult beverages market grew by 7.5% a year or 426% in total since 2002, the total beer market has declined more than 5% in total during this period. This disparity underscores the macro movement to these flavored forward, more modern products.


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More Articles Tagged with 'hard seltzers'
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