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Home » Keywords: » hard seltzers

Items Tagged with 'hard seltzers'

ARTICLES

LoneRiver_RanchRitaPack_900.jpg

Lone River launches Ranch Rita Variety Pack

February 24, 2023
No Comments

Lone River Beverage Co. is serving up its new Ranch Rita Variety Pack, adding to its portfolio of cocktail-inspired hard seltzers. Made with organic agave nectar and lime juice, the new variety pack tips its hat to America's most beloved cocktail, the Margarita which, like Lone River, is inspired by Texas culture.


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TrulyHolidayPack_900.jpg

Party on with Truly's 2022 Holiday Party Pack

Two new hard seltzer flavors join lineup
November 17, 2022
One Comment

Following up on last holiday season's popular hard seltzer variety pack, Truly Hard Seltzer announced the return of its Holiday Party Pack with two flavors from 2021 and two new flavors.



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Next Century Spirits acquires XED Beverages

Spirits company adds SESH and HAPE Sake Spritz to portfolio
November 7, 2022
No Comments

Raleigh, N.C.-based Next Century Spirits, a growing company that uses its proprietary blending and filtration technology for its portfolio of owned brands and a robust business-to-business and white label business, announced the acquisition of XED Beverages, a leading future-focused beverage company.


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Truly introduces its first spirits-based seltzer

Truly Vodka Seltzer is made with premium, 6-times-distilled vodka and real fruit juice
October 5, 2022
8 Comments

Truly Hard Seltzer, a brand of The Boston Beer Co., Boston, announced the launch of the brand’s first spirits-based seltzer, Truly Vodka Seltzer. Made with six-times-distilled premium vodka and real fruit juice, Truly Vodka Seltzer will be available nationally in four flavors: Blackberry & Lemon, Cherry & Lime, Pineapple & Cranberry, and Peach & Tangerine.


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From best to better: Truly Hard Seltzer optimizes entire portfolio

New campaign features real fruit flies to show real fruit juice
September 1, 2022
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The campaign features Truly’s newest fans: fruit flies. The fruit flies are a fun way to showcase how Truly’s are produced with real fruit juice, the company says.


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Mighty Swell releases Halloween Blood Orange Six-Pack

August 26, 2022
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Mighty Swell’s limited-edition Halloween Blood Orange six-pack features a chilling nightscape reminiscent of a scary movie. Additionally, the Austin, Texas-based spiked seltzer company will release a 19.2-ounce single can of hit flavor Tiger’s Blood as well as a seasonal keg of Purple Magic. 


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Freshie Organic Tequila Seltzer adds variety pack

August 25, 2022
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Freshie Organic Tequila Seltzer launched a variety pack featuring its original Freshie Lime flavor as well as two new flavors: Blood Orange Habanero and Grapefruit Guava. The eight-can variety pack contains four Lime, two Blood Orange Habanero and two Grapefruit Guava.


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Ready-to-drink, low/no alcohol

Ready-to-drink, low/no alcohol categories on the rise

Market research vital for future innovations success
Kelly Jasper
August 23, 2022
3 Comments

Ready-to-drink is expected to boom in North America in the coming years, with a projected $43.6 billion for the global RTD beverage market by 2027, according to a Data Bridge Market Research study.


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Rancho La Gloria Ranch Water

August 1, 2022
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Rancho La Gloria, a brand of MPL Brands, announced the addition of Ranch Water to its lineup of agave-based ready-to-drink alcohol beverages. Formerly launched under the Texas Ranch Water Co. label, the agave-brewed seltzer has officially transitioned to the Rancho La Gloria portfolio, it says. 


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SVEDKA Tropics Tea Spritz
Special Report

Market saturation prompts hard seltzers to differentiate through key attributes

Gen X, millennials top consumers for hard seltzers
Jess 200
Jessica Jacobsen
July 25, 2022
3 Comments

In the beverage market, hard seltzers were the star of new product development for a few years, but as the market has become more saturated, experts note that change might be in order as the beverage alcohol segment experiences deceleration from its years of growth.


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More Articles Tagged with 'hard seltzers'
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