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Home » hard seltzers

Articles Tagged with ''hard seltzers''

2019 Beer Market Report - Flavored Malts - Vive Hard Seltzer - Beverage Industry

2019 Beer Report: Hard seltzers fuel growth within flavored malt beverage market

Beer sub-segment now commands 2-point share of US beer sales
jessica Jacobsen
Jessica Jacobsen
March 14, 2019
As beverage alcohol manufacturers seek out ways to provide a low-calorie solution, it seems as though the latest craze to hit the flavored malt beverage (FMB) segment is fulfilling that need state. “Hard seltzers are raising the bar around perceived health and wellness and attracting much of the dollars spent in the space,” says Brian Sudano, managing partner for Beverage Marketing Corporation (BMC).
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Mezzo Blood Orange

Mezzo Spritz Blood Orange

January 31, 2019

Virtue Cider launched Mezzo Spritz Blood Orange, a classic Italian cocktail with an American twist, it says. 


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Drinking habits for Super Bowl evolve

Female tastes alter adult beverage landscape
January 28, 2019

As Americans prepare to watch the Super Bowl this coming Sunday, they will be flocking to retail outlets for their food and beverage needs. According to an Insights from New York-based Nielsen titled “The Evolution of Super Bowl Consumption,” the market research firm identified how today’s viewing experience has evolved.

Nielsen details that the female fan base remains substantial, noting that it has held steady at about 46-47 percent of total viewership from Super Bowl XLVII in 2014 to Super Bowl LII in 2018.


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Vive Hard Seltzer

Vive Hard Seltzer

January 8, 2019

Braxton Brewing Co. released Vive Hard Seltzer, a hard seltzer crafted with pure Kentucky artisan water, the company says. 


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Briggs

Briggs Hard Seltzer

August 10, 2018

Briggs Hard Seltzer released its line of hard seltzers in three flavors: Pineapple, Cranberry and Grapefruit.


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PRESS Hard Seltzer - Beverage Industry

PRESS Hard Seltzer

July 25, 2018

PRESS launched its premium alcohol seltzer beverage in four flavors: Pomegranate Ginger, Blackberry Hibiscus, Grapefruit Cardamom and Lime Lemongrass.


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Mike's Hard Lemonade - Phil Rosse and Sanjiv Gajiwala - Beverage Industry

Mike’s Hard Lemonade accelerates growth

White Claw Hard Seltzer achieves triple-digit growth
Barbara Harfmann
July 24, 2018
The company’s entrepreneurial spirit, focus on making best-in-class tasting products, and its organizational purpose to bring Flavor to Life is helping the company succeed in a competitive beverage market.
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Henry’s Hard Sparkling announces new packaging

Hard seltzer available in 12-ounce slim cans
April 10, 2018

Henry's Hard Sparkling Water, a brand of Chicago-based MillerCoors, now is available in new 12-ounce slim cans at retailers nationwide. 


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Hard seltzer brands have been the latest trend permeating the flavored malt beverage segment. (Image courtesy of SpikedSeltzer/Anheuser-Busch) - Beverage Industry

2018 Beer Report: Hard seltzers latest rotation sweeping the FMB market

Segment sees positives from throwback brands
jessica Jacobsen
Jessica Jacobsen
March 8, 2018
Currently, hard seltzer brands have garnered much of the attention with new entrants in the market while established brands have expanded their presence.
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