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Home » hard seltzers

Articles Tagged with ''hard seltzers''

SimplySpikedCranberry_1170.jpg

Hard seltzers bubbling with innovation

Brands add new products ahead of National Hard Seltzer Day
Chloe Alverson
Chloe Alverson
September 18, 2024

Ahead of National Hard Seltzer Day on Sept. 20, here are a few new products shaking things up in the seltzer category.


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Happy Thursday spiked refreshers

Flavor helps ready-to-drink alcohol go mainstream

Premiumization, expanding beyond core consumers vital for continued RTD alcohol’s growth
jessica Jacobsen
Jessica Jacobsen
August 8, 2024

Experts credit consumers’ affinity for ready-to-drink (RTD) alcohol to flavor exploration. With growth from premium RTD cocktails and hard teas, the category has been a positive for the overall beverage alcohol market.


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tequila brand ad spends

What is going on in the US Beverage Alcohol Market?

Alternative adult beverages growing share across total alcohol
Brian Sudano
July 10, 2024

While the alternative adult beverages market grew by 7.5% a year or 426% in total since 2002, the total beer market has declined more than 5% in total during this period. This disparity underscores the macro movement to these flavored forward, more modern products.


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High Noon Vodka Iced Tea

2024 State of the Beverage Industry: Premiumization key for wine, spirits

Ready-to-drink cocktails, super-premium wine outperform overall categories
jessica Jacobsen
Jessica Jacobsen
July 9, 2024

This year’s State of the Industry report on the U.S. wine and spirits markets highlights how premium and super-premium solutions have benefited the categories.


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Geoff & Marcy Larson
Up Close With

Alaskan Brewing stays true to state’s roots

Craft brewer creates beers with adventure, outdoors in mind
Chloe Alverson
Chloe Alverson
May 17, 2024

Alaskan Brewing was founded out of a passion for beer, the lack of fresh beer in Alaska and an interest in building the state’s economy.


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Twisted Tea Extreme
Special Report

2024 Beer Report | Flavored malt beverages shine in US beer market

Bold flavors drive interest in ready-to-drink alcohol space
jessica Jacobsen
Jessica Jacobsen
March 7, 2024

Flavored malt beverages and hard teas shine in the ready-to-drink alcohol space, while hard seltzers and hard kombuchas show declines.


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2024 Beer Market Report
Special Report

2024 BEER MARKET REPORT

Positioning for a comeback
jessica Jacobsen
Jessica Jacobsen
March 7, 2024

This annual report offers detailed performance, insights and new product releases from six key beer segments: craft, domestics, flavored malt beverages, imports, hard cider,and non-alcohol.


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High_Noon_SnowbirdPack.jpg

High Noon brings sunny vibes with limited-edition Snowbird Pack

January 12, 2024

Spirit of Gallo’s High Noon introduced the High Noon Snowbird Pack. This limited-edition pack is specially crafted to bring sun-kissed vibes, regardless of the weather, the company says.


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WhiteClaw_SuperClawKit.jpg

White Claw Super CLAW Holiday Kit available this season

December 14, 2023

To celebrate the season, White Claw and Cocktail Courier released the White Claw Super CLAW Holiday Kit, a customizable, festive cocktail bundle.


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NUTRL_BlackCherry.png

NÜTRL Black Cherry

August 10, 2023

NÜTRL Vodka Seltzer debuted its newest flavor innovation: NÜTRL Black Cherry.


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