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Home » hard seltzers

Articles Tagged with ''hard seltzers''

The James Beard Foundation
Cover Feature

Beverage brands rally to support recovery of on-premise channel

On-premise specific packaging, new entries could lift channel
jessica Jacobsen
Jessica Jacobsen
June 8, 2021
For the U.S. on-premise market, the pandemic last year was the equivalent to a season-ending injury as it forced many operations to shut their doors. Although it has been a difficult 15 months for the channel, beverage-makers are stepping up to support the on-premise community as it looks to rebuild.
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Truly Punch Hard Seltzer

Truly Punch Hard Seltzer

May 26, 2021

Truly Hard Seltzer, a brand of The Boston Beer Co., announced the launch of Truly Punch Hard Seltzer. 


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Proof Point

Molson Coors unveils Proof Point Spirited Seltzers in time for summer sipping

RTD seltzers made with real spirits, splash of real juice
May 21, 2021

Proof Point Spirited Seltzers, a brand of Molson Coors Beverage Co., Chicago, released a new line of hard seltzers made with real spirits and a splash of real juice. Available in 27 states, the new ready-to-drink (RTD) seltzers were developed for hard seltzer drinkers who prefer a top-shelf, authentic experience that is just as real as they are, the company says.


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Vive

VIVE Fruit Punch Hard Seltzer Variety Pack enters Texas market

Hard seltzer brand expands into H-E-B markets
May 11, 2021

VIVE, a brand of Braxton Brewing Co., Covington, Ky., announced its launch into H-E-B markets as well as its Fruit Punch Hard Seltzer Variety Pack hitting Texas store shelves.


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White Claw Surge

White Claw Hard Seltzer Surge

May 4, 2021

White Claw Hard Seltzer, a business entity within Mike’s Hard Lemonade Co., released a higher alcohol by volume (ABV) line: White Claw Hard Seltzer Surge. 


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Truly Punch Hard Seltzer

Truly Hard Seltzer adds fruit punch line to the fold

Truly Punch Hard Seltzer debuts in variety pack of 4 new flavors
May 3, 2021

Truly Hard Seltzer, a brand of The Boston Beer Co., Boston, announced the launch of Truly Punch Hard Seltzer, a new variety pack that blends the familiarity of traditional punch with fruit flavors for a juicy, punchy hard seltzer experience, the company says.


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Buenavida Hard Seltzer

Buenavida Hard Seltzer

April 14, 2021

Stone Brewing announced the upcoming launch of Buenavida Hard Seltzer. Buenavida Hard Seltzer is brewed with high quality cane sugar and natural flavors.


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Truly Extra Hard Seltzer

Truly Extra Hard Seltzer

March 23, 2021

Truly Hard Seltzer, a brand of The Boston Beer Co., launched Truly Extra Hard Seltzer, a hard seltzer with an 8 percent alcohol by volume. 


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Mighty Swell

Mighty Swell adds Tropic Variety 12-pack to portfolio

Variety pack features 3 new hard seltzer flavors
March 19, 2021

Mighty Swell released its new Tropic Variety 12-pack. The pack features three new tropical flavors ― Mango Raspberry, Pineapple and Blood Orange ― along with its ever-popular Grapefruit.


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Spindrift

Spindrift announces new hard sparkling water

Spindrift Spiked to debut in mid-April in 4 varieties
March 15, 2021

Newton, Mass.-based Spindrift sparkling water introduces Spindrift Spiked, a lightly carbonated hard sparkling water made with only real ingredients, no synthetic natural flavors, sweeteners or additives, it says.


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