Consumer insights - Articles - Page 9

Beverage Beat

On-premise, foodservice embrace new dynamics

Digital solutions in-store for restaurants in 2021

December 17, 2020

On-premise and foodservice operators are embracing the new dynamics brought on by the pandemic in order to engage with consumers.

Between Drinks

Check value, premiumization rises on-premise

Nearly two-thirds of consumers have increased tip amounts

Barbara Harfmann

December 16, 2020

Many of us are more than ready to bid adieu to 2020, but experts note the following on-premise trends: check values are higher; wait staff are earning higher tips; and consumers are “treating” themselves to more premium cocktails and spirits.

Beverage Beat

Analysts release 2021 trends reports

Immune health food and beverage cited on many trendspotting reports

Jessica Jacobsen

November 13, 2020

As we look to close the book on 2020, market research firms detail what food and beverage trends will help guide 2021.

IRI, Label Insight expand relationship to deliver product attribute purchase motivators

Model allows brands, retailers to better understand shoppers’ interests, tailor advertising

October 29, 2020

Chicago-based IRI and Label Insight announced an expansion of their relationship. The companies’ enhanced partnership provides CPG marketers with stronger tools to design marketing campaigns that drive brand growth based on consumer demand for more than 500 product-level attributes, such as “gluten free” and “sustainably sourced.”

IRI launches CPG Inflation Tracker to track weekly changes

Prices for beverage alcohol and beverages up compared with last year

May 8, 2020

Chicago-based Information Resources Inc. (IRI) announced the launch of the IRI CPG Inflation Tracker on its free, online COVID-19 Data Dashboard. The new tool provides a standard metric for tracking weekly price-per-unit changes for consumer packaged goods compared with the year-ago period across departments, including fixed and random weight products, grocery aisles and retail formats.

Consumer shopping trips remain up, IRI data shows

Basket sizes for frozen foods, packaged foods and beverages up vs. 2019

May 5, 2020

For the United States, sales trends remain slightly elevated as total store sales are up 4.1 percent, according to IRI data. Total non-edible sale are relatively flat (up 0.8 percent), while total edible sales are up 5.1 percent.

Food, beverage access concerns declining, study finds

Consumer Brands Association weekly study shows consumers report continued trust in CPG industry

April 29, 2020

New results released today by the Consumer Brands Association, Arlington, Va., show that in the survey’s eighth week, Americans have settled into pandemic life, feeling less concerned about the coronavirus but believing that the government will move to reopen the country sooner than it should.

Last Drop - Taylor Karg - Beverage Industry

Kantar Group releases 2019 Brand Footprint report

Coca-Cola remains No.1 most bought brand

Taylor Karg

July 12, 2019

Given the myriad choices of brands, it’s interesting to see which brands consumers prefer.

Juice Products Association launches campaign

Company launches SipSmarter.org

October 17, 2018

The Juice Products Association has launched SipSmarter.org, a website dedicated to educating consumers about the science-backed health and nutritional benefits of 100 percent juice.

Millennials continue to be in vanguard of industry trends

Generation shows preference for clean label, local products

Jessica Jacobsen

May 31, 2018

Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.