Articles Tagged with ''consumer insights''

Within the beverage industry, AI is being applied to understand consumer behavior, which is expected to lead to more accurate predictions, experts note.

In the consumer packaged goods market, brand loyalty has been vital for the long-term health of these products and services. Yet, as today’s consumers feel the pinch of inflation, research shows that price increases are challenging shoppers’ loyalty to brands.

Despite inflationary concerns, consumers are seeking out treat experiences as experts note that the on-premise channel continues to bounce back.

In a recent supermarkets and grocery stores report from IBISWorld, the company suspects that, during the next five years to 2027, supermarkets will experience continued competition from online operators.

As consumers embrace unconventionality, beverage-makers are developing new products that support that sentiment. Trends reports show that inspiration even is coming from outside the planet.

From expanding gifting beyond the traditional holiday season to the resurgence of in-person work events, a new, Drizly report highlights how professionals are approaching beverage alcohol in the workplace.

A national survey of American millennial coffee drinkers conducted by Roasting Plant Coffee just ahead of National Coffee Day (Sept. 29) and International Coffee Day (Oct. 1) uncovered big gaps in knowledge about what makes coffee fresh, how long to keep it and where to store it.

Southern Glazer’s Wine & Spirits, Dallas and Miami, unveiled the results of its 2022 Liquid Insights Tour, a coast-to-coast educational initiative designed to explore and identify the latest trends in cocktails and wine. Over the course of 111 days, Brian Masilionis, director of on-premise commercial strategy and national accounts for Southern Glazer’s, led a team of its mixologists to sample more than 400 drinks in 83 restaurants, bars and hotels, compiling their insights to discover emerging cocktail and wine trends across the United States.