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Home » consumer insights

Articles Tagged with ''consumer insights''

Thirstie Tequila Mezcal

Thirstie launches new data insights report

Inaugural report spotlights tequila, mezcal shopper demographics
September 22, 2021

New York-based Thirstie announced Thirstie Digital Consumer Insights, an ongoing data intelligence report geared toward online shopping patterns for alcohol consumers. The company released its first report focused on tequila and mezcal finding that single suburbanites make up nearly one third of online category sales with 30.25% share.


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The Freedonia Group

Freedonia forecasts boost in US beverage sales

Market research firm cites population growth, increases of disposable personal income
July 1, 2021

U.S. beverage demand is forecast to increase 2.9% yearly in nominal terms through 2025, according to “Beverages: United States,” a report recently released by Freedonia Focus Reports.


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Recycling

New research from the Carton Council reinforces importance of recycling education

Consumers, packaging industries show disconnect in verbiage used for recycling
April 22, 2021

As recycling stakeholders work to educate and encourage more consumers to recycle this Earth Day and every day, new research reveals that consumers don’t necessarily understand some of the language commonly used.


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Consumer survey highlights eCommerce shift

Online shopping higher than 2017, but in-store still popular
March 31, 2021

U.S. grocery consumers have flocked online at a rate never seen previously because of the COVID pandemic, with time savings being the primary motivating factor rather than COVID-related safety concerns.


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Beverage Beat

On-premise, foodservice embrace new dynamics

Digital solutions in-store for restaurants in 2021
jessica Jacobsen
Jessica Jacobsen
December 17, 2020
On-premise and foodservice operators are embracing the new dynamics brought on by the pandemic in order to engage with consumers.
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Between Drinks

Check value, premiumization rises on-premise

Nearly two-thirds of consumers have increased tip amounts
Barbara Harfmann
December 16, 2020
Many of us are more than ready to bid adieu to 2020, but experts note the following on-premise trends: check values are higher; wait staff are earning higher tips; and consumers are “treating” themselves to more premium cocktails and spirits.
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Beverage Beat

Analysts release 2021 trends reports

Immune health food and beverage cited on many trendspotting reports
jessica Jacobsen
Jessica Jacobsen
November 13, 2020
As we look to close the book on 2020, market research firms detail what food and beverage trends will help guide 2021.
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IRI, Label Insight expand relationship to deliver product attribute purchase motivators

Model allows brands, retailers to better understand shoppers’ interests, tailor advertising
October 29, 2020

Chicago-based IRI and Label Insight announced an expansion of their relationship. The companies’ enhanced partnership provides CPG marketers with stronger tools to design marketing campaigns that drive brand growth based on consumer demand for more than 500 product-level attributes, such as “gluten free” and “sustainably sourced.”


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IRI launches CPG Inflation Tracker to track weekly changes

Prices for beverage alcohol and beverages up compared with last year
May 8, 2020

Chicago-based Information Resources Inc. (IRI) announced the launch of the IRI CPG Inflation Tracker on its free, online COVID-19 Data Dashboard. The new tool provides a standard metric for tracking weekly price-per-unit changes for consumer packaged goods compared with the year-ago period across departments, including fixed and random weight products, grocery aisles and retail formats.


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IRI COVID-19 April 30 Report

Consumer shopping trips remain up, IRI data shows

Basket sizes for frozen foods, packaged foods and beverages up vs. 2019
May 5, 2020

For the United States, sales trends remain slightly elevated as total store sales are up 4.1 percent, according to IRI data. Total non-edible sale are relatively flat (up 0.8 percent), while total edible sales are up 5.1 percent.


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