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Home » millennials

Articles Tagged with ''millennials''

CoverFEAT_Cannabis_GettyImages-1349912031_1170x658.jpg
Cover Feature

Cannabis beverages look to overcome challenges to expand market

Millennials account for largest segment of cannabis users, data shows
Jess 200
Jessica Jacobsen
May 4, 2022
No Comments
Although U.S. cannabis sales look poised for growth, the future for beverages in this market is still in its early stages.
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O'Neill Rabble Acquisition

O'Neill Vintners & Distillers acquires Rabble Wines

Acquisition furthers company’s focus on younger wine drinkers
January 4, 2021
No Comments

O'Neill Vintners & Distillers, Paso Robles, Calif., announced the acquisition of Rabble Wines, also in Paso Robles, Calif. Founded by longtime Paso Robles vineyard manager Rob Murray in 2010, Rabble Wines produces premium, Paso Robles AVA wines with disruptive labels born from wines' struggle with Mother Nature, it says. The acquisition signals another investment by O'Neill Vintners & Distillers in the burgeoning market for younger wine drinkers.


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Barbara Harfmann, Between Drinks column

Consumers on the hunt for functional beverages with less sugar

Cannabis beverages create buzz in the marketplace
Barbara h200x200
Barbara Harfmann
October 24, 2019
No Comments
Nutrition that supports both physical and emotional well-being is thriving.
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Drizly Logo

Drizly study highlights Gen Z’s beverage alcohol shopping habits

Research pinpoints opportunities to engage emerging consumer base
October 1, 2019
No Comments

Boston-based Drizly released its first-ever study of how Americans shop for adult beverages, both in-store and online. The study found that digitally native Gen Z purchases alcohol from local liquor stores more often than their millennial, Gen X and baby boomer counterparts. Gen Z also ranks first when it comes to interest in drinking trends, suggesting that their purchasing behavior today could well be a benchmark for how beer, wine and spirits consumption will look tomorrow, the company says.


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Community-Coffee-Iced-Latte.jpg

Convenience store channel remains profitable

Channel reports 16th consecutive year of record sales
Taylor karg beverage industry
Taylor Karg
September 25, 2019
No Comments
For the 16th consecutive year, United States convenience stores have experienced record in-store sales in 2018.
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Future Proof Beverages

Next generation beverage company rebrands as Future Proof

Beverage alcohol company focuses on latest trends with new lineups
Jess 200
Jessica Jacobsen
September 23, 2019
One Comment
When Justin Fenchel, Aimy Steadman and Brad Schultz stepped onto the presenters’ stage of ABC’s “Shark Tank” back in 2014, the trio highlighted how their company BeatBox Beverages was more than another wine in a box.
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Beverage News

Holistic nutrition proves to be tailored across age groups

Innova Market Insights identifies health-and-wellness variances among generations
August 27, 2019
No Comments

Nutrition that supports both physical and emotional well-being is thriving. It can target different generations with more specific holistic approaches to help identify opportunities and optimize innovation. New research from Innova Market Insights, The Netherlands, identifies key characteristics and differences among Generation Z, millennials, Generation X and baby boomers and the way that holistic nutrition approaches can be tailored to these generational groups.


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PairME Wines

PairME Wines aims to bring French wine to millennials

New wine brand simplifies wine and food pairing decisions for consumers
July 30, 2019
No Comments

Jacques Alexandre Azoulay has paired with wine connoisseur Scott Glauber as the importer and distributor of PairME Wines, a new brand aimed at making high-quality French wines accessible to millennials, it says.


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Sierra Nevada Rye Ale - Beverage Industry

Clean-label trends boosts spice usage in beverages

Millennials, Generation Z embrace flavor exploration
Jess 200
Jessica Jacobsen
July 22, 2019
No Comments
As consumers demand cleaner and more transparent products, specific ingredient markets are seeing increased interest, helping brand owners deliver on the healthy attributes they’re striving to fulfill.
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Planet Smoothie Dragon Fruit Smoothies - Beverage Industry

Foodservice operators offering authentic experience

Health and wellness driving beverage innovations
Jason O'Connell
July 17, 2019
No Comments
More adventurous consumers are demanding luxurious, upscale offerings or traditional favorites offered in new ways.
Read More
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