Articles Tagged with ''functional beverages''

Launched in 2020, Chlorophyll Water provides more than just hydration. The water is loaded with chlorophyll and vitamins, supplying plenty of potential health benefits while valuing sustainability.

This year marked the 29th iteration of the New Product Pacesetters report from Circana. The 2023 New Product Pacesetters garnered a $6.1 billion in combined year-one sales across food, beverage and nonfood products, which was slightly less than the $7 billion achieved by 2022 Pacesetter sales.

With its complex formulas helping consumers further their pursuit of a healthier lifestyle, the functional beverage market has thrived. Detox drinks have benefited from this interest, but is not without its challenges.

Although hydrocolloids do not provide specific health benefits, experts note that their functional attributes make many of the trendy, health-forward drinks possible.

REBBL, a brand of SYSTM Foods, announced the expansion of its Protein portfolio with the debut of REBBL Protein Shakes.

As consumers cope with stress and anxiety, they are turning to beverages to induce relaxation and support healthy sleep cycles.

Experts note that consumers are becoming increasingly aware of how prioritizing gut health impacts the immune system and mental health.

As the carbonated soft drink (CSD) market has evolved, consumers are making their own lists about what they need and want from the refreshment beverage, including taste and functionality.

REBBL, an organic and plant-powered functional beverage brand, introduced its newest addition to the Revive lineup: REBBL Revive Reishi Vanilla.

As health and wellness trends continue to be a driving factor in the beverage industry, experts highlight how exotic fruits’ functional attributes and unique flavor profiles have growing appeal.