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Home » functional beverages

Articles Tagged with ''functional beverages''

Consumers’ health and wellness needs
Cover Feature

Consumers’ health and wellness needs suggest more function with less sugar

Digestive health, energy cited as top attributes in health beverages
February 3, 2023
No Comments

In the beverage market, manufacturers are supporting health-and-wellness needs with more function, and less sugar.


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Mountain Dew CODE RED
Cover Feature

Consumers interest in functional beverages spans across globe

Energy, immune support among top attributes consumers desire
Sabetta lauren
Lauren Sabetta
December 9, 2022
3 Comments

As few subjects are more emotive than personal health, functional beverages are witnessing explosive growth, as more and more consumers look to drinks that support their well-being.


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TAZO Roots Familyshot
Ingredient Spotlight

Tea that goes beyond hydration is hot

Consumers want more out of their tea
Chloe alverson
Chloe Alverson
December 2, 2022
One Comment

Clean label and better-for-you trends have elevated tea ingredients as beverage-makers look to deliver these attributes to consumers.


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Contract manufacturing
Special Report

Contract manufacturers help beverage-makers enter new categories

Co-packers invest in facilities to meet brand owners needs
Jess 200
Jessica Jacobsen
November 28, 2022
One Comment

The beverage market is going through a metamorphosis as brand owners are entering new categories and are turning to contract manufacturers to support these new endeavors.


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functional beverages
Beverage R&D

Vitamins, minerals play starring role in functional beverages

Beverage-makers turn to vitamins, minerals to meet consumer need states
Sabetta lauren
Lauren Sabetta
November 22, 2022
One Comment

The COVID-19 pandemic illuminated consumer interest in vitamins and minerals. Experts note that more of today’s consumers are awakening  to “better-for-you” (BFY) beverage trends as they continue to seek drinks that provide fortification


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natural colors solutions
Beverage R&D

Natural glam drives color solutions in beverages

Functional beverage trends, international influence driving color concepts
Jess 200
Jessica Jacobsen
October 25, 2022
No Comments

New beverages today are turning more and more to natural colors as clean label and holistic views of health connect with an increasing consumer base.


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Lauren Sabetta Between Drinks
Between Drinks

Health and beauty from the inside out

Research indicates a holistic need to improve inner and outer wellness
Sabetta lauren
Lauren Sabetta
October 20, 2022
No Comments

As consumers seek their personalized idea of functional and fortified solutions, a growing focus is being placed on balancing beauty with digestive support, as well as immunity with sports performance, experts note.


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Caffeine Ingredients AFS
Featured Product from Applied Food Science

Organic Caffeine that Inspires Beverage Innovation

October 7, 2022
No Comments

We believe premium energy drinks deserve better than cheap, synthetic caffeine. With a cutting-edge portfolio of clinically researched ingredients and over two decades of experience, AFS helps functional beverages stay on top.


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Natural retailer Whole Foods Market
Channel Strategies

Natural retailers show resilience against inflation concerns

Functional, diet-specific products resonate with specialty shoppers
Jess 200
Jessica Jacobsen
September 20, 2022
No Comments

While other retailers are seeing inflation impact spending, it has not had the same effect on specialty retailers, experts note.


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Adaptogens, botanical extracts
Ingredient Spotlight

Adaptogens, botanical extracts help beverage-makers meet consumers’ need states

Flavor combinations arrive across beverage categories
Sabetta lauren
Lauren Sabetta
September 6, 2022
3 Comments

With the functional beverage space growing dramatically, experts note that consumer interest in botanicals and adaptogens is on the rise.


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Cognitive Support: The New Frontier of Well-Being

Consumers are actively seeking everything from enhanced focus and better information processing, to reduced stress, improved mood, faster learning, effective memory, better adaptability, and enhanced multitasking. This session will review the science behind these ingredients and how they can be added to your formulations to tap into the cognitive support wave.

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