2024 February

Younger generation displays unique habits when it comes to beverage consumption

Generation Z shakes things up in beverage

Younger generation brings unique habits to beverage consumption

February 8, 2024

Experts share that Gen Z is changing the standard on what beverages they enjoy, the companies they value, and how companies can market to this younger generation.

Up Close With

Love Cork Screw brings diversity to the wine industry

Community building helps wine brand stand out from the crowd

Lauren Sabetta

January 19, 2024

Born from a passion to make wine fun, easy and inclusive, Love Cork Screw’s Founder Chrishon Lampley highlights how the brand in on a mission to reinvent the wine industry.

Beverage-makers work to provide cognitive support, energy

Producers aim to deliver benefits without sacrificing quality, taste

Chloe Alverson

January 24, 2024

Although on-the-go lifestyles are prompting interest in beverages with an energy and cognitive focus, experts highlight that purity and effectiveness are leading new product development.

Operations

Beverage operations must utilize training, market trends to their advantage

Limited applicant pool, increased training reduce employee recruitment and retention

Chloe Alverson

January 25, 2024

An expert weighs in on the challenges and possibilities for beverage operation employee recruitment and retention.

Warehouse

Automation continues to improve storage, efficiency in beverage warehouses

Pallet shuttle technology, denser storage could be future of storage solutions

Jessica Jacobsen

January 23, 2024

To streamline their operations, beverage warehouses are turning to the latest in automated storage systems to ensure all is in working order.

Category Focus

Growing consumer awareness propels gut-health beverages to new heights

Opportunity abounds to educate consumers on pro- and prebiotic differentiation

Jessica Jacobsen

January 22, 2024

Consumer awareness on gut health has helped probiotic and prebiotic beverages flourish in recent years, particularly as price gaps with traditional beverages have narrowed.

Category Focus

Consumer engagement, demographic shifts impact the wine market

Premiumization, sparkling wine segment spur growth for the category

Lauren Sabetta

February 1, 2024

As premiumization continues to drive growth for the wine category, experts highlight how consumer engagement, demographic shifts are influencing the market.

Ingredient Spotlight

Exotic fruits offer functional appeal to beverage-makers

Consumer demand for unique, exciting drinks bring exotic fruits to the forefront

Lauren Sabetta

January 30, 2024

As health and wellness trends continue to be a driving factor in the beverage industry, experts highlight how exotic fruits’ functional attributes and unique flavor profiles have growing appeal.

Packaging Materials

Sleeve labels offers billboard effect while addressing recyclability

Suppliers see washable inks, PCR-compliant as future for shrink and stretch labels

Jessica Jacobsen

January 29, 2024

The eye-catching design of shrink and stretch labels make them desirable to beverage-makers, but experts add that sustainability is playing a greater role in the future of this market.

R&D News

New services, extensions unveiled by ingredient houses

Flavorchem launches beverage development service

February 12, 2024

To give innovators a leg up on the competition, ingredient suppliers are expanding their services as well as product lines for beverage development.

Between Drinks

Drizly releases drink trends to watch in 2024

Beer category expected to see resurgence

Lauren Sabetta

February 5, 2024

Looking forward, Drizly highlights which drinks trends are poised to have the biggest impact on the beverage alcohol industry, surveying 1,000 adults about the drinks they plan to purchase most in 2024.

Distribution

Vehicle technology trends are reinventing tire solutions for beverage fleets

Tire manufacturers turn to smart technology, accommodate EV needs

Jeff Cioletti

January 31, 2024

Over the next several years it is expected a number of technological trends will drive conversations in the commercial truck tire market.

Beverage Beat

Shopping frequency, naturalness impact baby boomer shopping patterns

84.51° Stratum details reduction of shopping trips as consumers age

Jessica Jacobsen

January 15, 2024

With all baby boomers at least 65 or older by 2030, beverage-makers should consider what this demographic needs as their shopping habits evolve.

Coca-Cola Leader Lab helps address issues facing foodservice

New program free to all foodservice, on-premise partners

Staff Beverage Industry

January 17, 2024

The Coca-Cola Co., Atlanta, announced the launch of Coca-Cola Leader Lab, a people-centric leadership program that addresses a significant issue facing the future of foodservice: attracting, developing and retaining an engaged frontline workforce.

Dunkin’ Salted Caramel Creamer

January 2, 2024

Dunkin’, in partnership with Danone North America, introduced a new Dunkin’ Salted Caramel Creamer.

Two Roads Brewing, Guy Fieri’s Flavortown Spiked

December 13, 2023

Two Roads Brewing Co., in partnership with Guy Fieri debuted Flavortown Spiked, a new line of premium, flavored malt beverages.

Ocean Spray Cocktail Mixers

December 28, 2023

Ocean Spray introduced an all-new line of Cocktail Mixers to make hassle-free cocktails at home.

Lana Tequila Reposado

December 19, 2023

Lana Tequila announced the release of its second expression: Lana Tequila Reposado, in its new visual campaign Dialogue with a Gemstone.

CELSIUS ESSENTIALS

December 26, 2023

Celsius Holding Inc. announced the launch of a new collection: CELSIUS ESSENTIALS.

Riboli Wine’s Riva de la Rosa

December 22, 2023

Riboli Family Wines announced the launch of its latest brand: Riva de la Rosa, a collection of white wines from Italy’s notable wine regions of Piemonte, Toscana, Marche and Lazio.

Chameleon unveils Girl Scout Cookie inspired cold brew coffees

Product line available this spring in 3 varieties

Staff Beverage Industry

January 2, 2024

Austin, Texas-based Chameleon Organic Coffee announced it has entered into a licensing agreement with Girl Scouts of the USA to introduce delicious variations of Chameleon’s award-winning cold brew, featuring Girl Scout Cookie inspired flavors, launching in the coming months.

Alpine Beer’s Windows Up IPA

January 5, 2024

Alpine Beer Co., a brand of Tilray Brands, announced the return of Windows Up India Pale Ale.

High Noon brings sunny vibes with limited-edition Snowbird Pack

January 12, 2024

Spirit of Gallo’s High Noon introduced the High Noon Snowbird Pack. This limited-edition pack is specially crafted to bring sun-kissed vibes, regardless of the weather, the company says.

Sapporo celebrates the Year of the Dragon with limited-edition six-pack

January 11, 2024

2024 is the Year of the Dragon and Sapporo U.S.A. is celebrating with an artist collaboration six-pack now available nationwide for a limited time.

Picadas releases variety pack featuring new flavor

December 28, 2023

Picadas released a new variety pack of 12 cans with four different flavors, including a brand-new flavor, Piña (pineapple), which is found exclusively in the variety pack. The original flavors — Limonada, Mango and Guava — are included in the pack.

Lemon Perfect unveils larger bottles

Flavor-enhanced water also debuts 3 new varieties

January 4, 2024

Lemon Perfect, Atlanta, announced that in response to consumer demand, the company is rolling out larger bottles across its entire lineup and launching three new flavors: Blueberry, Coconut and Watermelon.