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Mtn Dew is going pink with Mtn Dew Major Melon. This addition to the brand's beverage portfolio features a watermelon flavor with a DEW twist. Mtn Dew Major Melon — also available in a Zero Sugar variety — is the first permanent flavor offering in more than a decade and is available nationwide now.

E. & J. Gallo Winery (Gallo), Modesto, Calif., has completed the acquisition of more than 30 wine brands from Constellation Brands Inc., Victor, N.Y. 

Recognizing the diverse range of delicious food, rich history and culture that Black-owned restaurants contribute to the American experience, Pepsi, a brand in Purchase, N.Y.-based PepsiCo, introduced Dig In. The consumer-facing, multi-year platform is a rallying call for people to double down on supporting Black-owned restaurants.

To support New Year's resolutions for wellness and mindfulness, Tea Forté released its Wellbeing Collection, featuring five new tea blends designed to rejuvenate the mind and body, it says.

O'Neill Vintners & Distillers, Paso Robles, Calif., announced the acquisition of Rabble Wines, also in Paso Robles, Calif. Founded by longtime Paso Robles vineyard manager Rob Murray in 2010, Rabble Wines produces premium, Paso Robles AVA wines with disruptive labels born from wines' struggle with Mother Nature, it says. The acquisition signals another investment by O'Neill Vintners & Distillers in the burgeoning market for younger wine drinkers.

G.O.A.T. Fuel, Los Angeles, announced a new retail-partnership with GNC, which will feature the brand's line of health-focused energy drinks in select locations across the United States.

In the spirit of Umoja (unity) and the seven principles of Kwanzaa, the New Harlem Coffee Co., New York, has released the aromatic Kwanzaa Blend of gourmet coffee. It is blended from multi-origin coffee beans, mainly Costa Rica and Central America. This special blend is roasted in small batches to create this specially spiced flavor, the company says.

Brough Brothers Distillery, Louisville, Ky., the first Black-owned distillery in Kentucky, opened its doors for business.

Bacardi USA, Coral Gables, Fla., has teamed up with Social Studies to curate a festive décor kit to fuel the fun of creative cocktailing and table setting.

Dallas-based Mooala introduced Keto Mylk. The company, best known for its plant-based Bananamilk, expanded its organic beverage portfolio to include the new, keto-certified and carb-conscious option, which features less than 1 gram of net carbs, zero grams of sugar and 5 grams of MCTs in each serving, it says.