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2 Towns Ciderhouse is cranking up the volume with its newest seasonal release: Sled Zeppelin, a 6.9% ABV limited-edition hard cider. 

Morningside Brands Inc. announced that it has founded a brand partnership with platinum-selling country music artist Riley Green on Duck Club Bourbon, a new premium whiskey brand.

This Black Friday (Nov. 28), Pepsi is dropping a limited online release of Pepsi Prebiotic Cola before it hits store shelves early next year, it says.

STARRY is kicking off the holiday season with the return of STARRY Cranberry Blizz. 

The brand’s original convicts share how their thirsts were brutally dismembered by Murder Man years ago.

Tropicana Brands Group (TBG), Chicago, announced the appointment of Paul Chibe as CEO. Glen Walter will remain with the company in an advisory role through the end of the year.

Volio Imports, New York, a leading national importer of premium Italian wines, announced the addition of Marengo to its growing portfolio of Italian producers.

Monster Energy has unleashed yet another flavor in its Ultra lineup: Ultra Wild Passion.

Phorm Energy announced its nationwide launch of Honor. Educate. Unite., a brand new limited-time-only cherry slush flavor energy drink.

Ingredient suppliers announced new platforms and flavors that support beverage innovations.