Beverage Industry Top Stories

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As health and wellness remains top of mind, brands are turning to exotic fruits to deliver exciting, unique flavor options.

As COVID-19 brought heightened awareness of immunity and a shift toward self-care, interest in probiotic beverages has spiked considerably, experts note.

Given the demand for ingredients that support cognitive health and energy enhancement, ingredient suppliers caution that formulation is more complicated than simply adding into the formula.

With consumers’ brains in overdrive, many are turning to beverages that support their mental well-being.

In this Q&A with Beverage Industry, the GoTab CEO and founder details what prompted his influence for the company and how today’s foodservice and on-premise trends have evolved in wake of the pandemic and other consumer trends.

As SKU proliferation, eCommerce and labor shortages continue to impact beverage operations, experts note that advanced storage systems can help meet the many challenges today’s warehouses are facing.

With more than 25 options made with 100% juices, the BuzzBallz portfolio of mixed drinks and cocktails are made with vodka, rum or tequila. 

Aligning with the premiumization trend from the past few years, experts note that super-premium and luxury wines have performed the best.

Consumers expected to gravitate toward “less is more” regarding color, packaging and design, experts note.

In the beverage market, no one understands the importance of the hometown community more than bottlers and distributors. Heartland Coca-Cola Bottling Co., Lenexa, Kansas, is no exception.