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Home » Topics » Beverage News

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OLIPOP x cocokind lip balms

OLIPOP launches soda-inspired lip collection with cocokind

Collection features three varieties of OLIPOP-flavored lip balms
Staff Beverage Industry
February 6, 2026

The nourishing lip balm is infused with ceramides and peptides, the brand says, and is available in Strawberry Vanilla, Cherry Cola and Cream Soda — three of OLIPOP’s best-selling prebiotic soda flavors.


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This image shows two people making a funny face while holding drinks in a restaurant or cafe setting

Generation Z, Alpha reshape beverage trends

Functionality, sustainability among top trends with younger generations
Chloe Alverson
Chloe Alverson
February 6, 2026

Generation Z and Generation Alpha are reshaping beverage trends as they seek functional beverages that align with personal beliefs. 


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Joe Montana teams up with Guinness

Guinness, Joe Montana unite in San Francisco for a day of service

Pair release Guinness Legends Lager benefiting the SF-Marin Food Bank
Staff Beverage Industry
February 5, 2026

As football's biggest weekend approaches, Guinness and Pro Football Hall of Famer Joe Montana partnered with the SF-Marin Food Bank for a hands-on volunteer repack event, helping prepare hundreds of meals for neighbors across the Bay Area.


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Real American Beer

Real American Beer reaches 10 million cans sold

Beer brand unveils strategic relaunch, partnerships
Staff Beverage Industry
February 4, 2026

Real American Beer (RAB) announced it’s reached the 10-million-can milestone since launch 18 months ago, and unveiled a strategic relaunch of the brand positioning and partnerships. 


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Coca-Cola Cherry Portfolio

Coca-Cola expands Cherry portfolio with new releases

Soft drink brand delivers creamy vanilla taste with Coca‑Cola Cherry Float release
Staff Beverage Industry
February 3, 2026

Coca‑Cola, a brand of The Coca-Cola Co. announced a major expansion of its Cherry portfolio, unveiling Coca‑Cola Cherry Float, Coca‑Cola Zero Sugar Cherry Float, and the nationwide release of Diet Coke Cherry.


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Detroit City Distillery Paczki Day Vodka

Detroit City Distillery celebrates paçzki season with return of Paçzki Day Vodka

Distillery throwing a Paçzki Day Party on Feb. 14
Staff Beverage Industry
February 2, 2026

Paçzki Day Vodka is an annual tradition made with no artificial flavors and honors Detroit’s Polish heritage, the company says.


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Milo's New Beverages

Milo’s bolsters portfolio with 3 new refrigerated beverages

Company enters new category with Fruit Punch addition
Staff Beverage Industry
February 2, 2026

Milo's Tea Co. Inc., Bessemer, Ala., is accelerating its growth with the launch of three new refrigerated beverages: Zero Sugar Lemonade, limited-edition flavor Blackberry Sweet Tea and Fruit Punch.


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Peroni Nastro Azzurro Campaign

Peroni Nastro Azzurro announces new campaign, limited-edition bottles

Italian beer brand taps Italian-American chef Giada De Laurentiis for campaign
Staff Beverage Industry
January 30, 2026

Italian beer brand Peroni Nastro Azzurro announced a new lifestyle campaign, Here For The Nastro Azzurro with Giada De Laurentiis, and limited-edition gold bottles.


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Sparkling Ice LIFE SAVERS

Sparkling Ice, LIFE SAVERS launch candy-inspired flavors

New line extends Talking Rain's partnership with Mars
Staff Beverage Industry
January 27, 2026

The collaboration introduces four candy-inspired flavors of Sparkling Ice: Wild Cherry, Strawberry, Pineapple and the limited-edition Green Apple.


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Beverage News

US Hemp Roundtable shares support of HEMP Act

Proposed legislation would establish FDA oversight, strengthen consumer protections, bring regulatory certainty to hemp industry
Staff Beverage Industry
January 26, 2026

The Hemp Enforcement, Modernization, and Protection (HEMP) Act was introduced to Congress to establish a federal regulatory pathway for hemp-derived products intended for human use within the Food and Drug Administration (FDA).


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