Beverage News

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As immune support is now a year-round health goal, beverage-makers are expanding the ingredients they utilize to support those attributes.

Minute Maid Spiked is debuting the newest addition to its ready-to-drink alcohol lineup with Vodka Lemonade Iced Tea. 

C4, Austin, Texas, a cornerstone of the Nutrabolt portfolio of performance brands, announced the launch of C4 Sparkling Protein, a caffeine-free, ready-to-drink beverage that brings a new experience to the protein category. 

Nestlé and Platinum Equity announce a plan to create Peranel, a 50:50 joint venture for Nestlé’s waters and premium beverages business, designed to establish a dedicated player with strengthened focus to drive growth in a dynamic category

America’s 250th celebration is not over yet, and Smirnoff Ice is keeping the party going in the most summer-ready way possible: with Red, White & Berry, hot dogs and a shot at history.

7-Eleven Inc. unveiled its latest innovation to join the 7-Select beverage portfolio: 7-Select Soda, exclusively available at participating 7-Eleven, Speedway and Stripes stores nationwide.

Each cracker delivers the taste of creamy beer cheese and is baked with 100% real cheese, offering a tangy sauce profile with toasted spices.

Joel Gott Wines announced the launch of Sauvy B, a new Sauvignon Blanc spritz with electrolytes that brings together wine, spritz culture and functional refreshment in one ready-to-drink can.

To alleviate fear (and give Americans the fruit and veggie nutrients they need), Suja Organic is declaring Lettuce Amnesty: consumers can crush their produce needs with Suja Organic’s nutrient-dense green juices.

CELSIUS announced the launch of SPRITZ VIBE Summer Edition, a limited-edition Sparkling Limoncello Twist flavor that expands the brand’s seasonal innovation strategy and brings a new summer expression to the CELSIUS VIBE portfolio.