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DanoneNorthAmerica_900.jpg

Danone North America survey shows the need for gut health education

Misconceptions continue to be a barrier to consumers' understanding of gut health benefits, support
Staff Beverage Industry
May 2, 2025

The survey was conducted as a follow-up to a survey Danone commissioned in 2021.


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Alani Nu

Alani Nu surpasses $1 billion in retail sales

Milestone follows Celsius Holdings’ acquisition of energy drink brand
Staff Beverage Industry
April 30, 2025

Celsius Holdings Inc. announced that its portfolio brand Alani Nu surpassed $1 billion in retail sales for the trailing 52-week period ended April 13, as reported by Circana.  


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Lipton Fusions

Lipton unveils Lipton Fusions Lemonade Iced Tea, getaways to ‘summer’ towns

Sweepstakes offers a chance to win a trip to places where summer is literally in the name
Staff Beverage Industry
April 30, 2025

Lipton Iced Tea, a brand of Purchase, N.Y.-based PepsiCo, is ushering in the summer season early and celebrating a new addition to its lineup: Lipton Fusions, a lemonade iced tea infused with fruit flavors. 


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Krak_BobaTea.jpg

Krak Boba commemorates National Bubble Tea Day

Brand encourages consumers to 'Krak into it and slay the day'
Staff Beverage Industry
April 29, 2025

For National Bubble Tea Day, Krak is encouraging consumers to head to their nearest Krak location to find their new favorite drink with a free boba topping so they can “Krak into it and slay the day.”


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Ur Friend Charles

UrFriendCharles launches platform for Black-owned spirits brands

eCommerce platform shipping to 44 states
Staff Beverage Industry
April 28, 2025

UrFriendCharles, Alexander, Va., announced the official launch of UrFriendCharles.com, a groundbreaking eCommerce platform dedicated exclusively to Black-owned spirits.


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Red Bull Summer Edition White Peach

Red Bull announces Summer Edition White Peach

Limited time offering available with and without sugar
Staff Beverage Industry
April 28, 2025

Red Bull, Santa Monica, Calif. unveiled this year's Red Bull Summer Edition White Peach. Beginning April 28, this limited-time offering is available for the first time both with and without sugar.


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David Beckham

Pepsi, David Beckham return with new global campaign

Soft drink brand’s campaign aims to inspire going after what you love
Staff Beverage Industry
April 25, 2025

Pepsi, a brand of PepsiCo, Purchase, N.Y., is back with a fresh take on its Thirsty For More platform, fronted by none other than David Beckham. This new global campaign is about one simple universal message, “If you love it, it’s never a waste,” the company says.


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Beverage News

DISCUS releases American Spirits Export Report

Sales reached $2.4 billion in 2024, report shows
Staff Beverage Industry
April 24, 2025

The Distilled Spirits Council of the United States (DISCUS), Washington, D.C., has shared the findings of a recent report, titled American Spirits Exports Report.


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Suja Sunrise Greens

Suja Organic introduces Sunrise Greens

New variety contains 9 different superfood ingredients
Staff Beverage Industry
April 24, 2025

Suja Organic, San Diego, Calif., announced the launch of Sunrise Greens, the newest green juice addition to Suja’s functional beverage portfolio that doesn’t taste like green juice.


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Anna Kendricks and Rebel Wilson

Primo Brands taps Anna Kendrick, Rebel Wilson for ‘Besties’ campaign

Comedic duo help unveil Splash Refresher Sparkling lineup
Staff Beverage Industry
April 23, 2025

Primo Brands, Tampa Fla., and Stamford, Conn., unveiled its new line of hydration beverages with the launch of Splash Refreshers Sparkling alongside its new “Besties” campaign, featuring Hollywood’s comedic duo, and real-life BFFs, Anna Kendrick and Rebel Wilson. 


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Alani Nu surpasses $1 billion in retail sales

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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

June 5, 2025

Heat-Resistant Molds 101: Fundamentals and Prevention Strategies for Better Beverage Quality

Learn about the spoilage challenges and operational bottlenecks that ascospores can pose to your quality program if detection is delayed, or worse – not detected at all. Subject matter experts will cover the basics of these bugs and real-world impacts of insufficient quality methods to help you beat the heat … resistant mold.

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Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

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