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Home » Topics » Beverage News

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Consumers plan to celebrate Super Bowl XLIX responsibly

Anheuser-Busch-sponsored survey reveals consumers are planning ahead to get home safely
January 27, 2015

As the exclusive beer sponsor for Super Bowl XLIX, St. Louis-based Anheuser-Busch announced the results of a recent survey conducted on its behalf by Harris Interactive, Rochester, N.Y., that show deeper insights about consumers' Super Bowl XLIX plans and drinking decisions. According to the survey results, 73 percent of Americans of legal drinking age plan to watch Super Bowl XLIX, and, of those who plan to drink at Super Bowl parties, 71 percent will make plans to get home safe in advance.


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Health awareness could offer opportunities for manufacturers

Nielsen study finds consumers willing to pay premium for products with healthy attributes
January 20, 2015

Health-related concerns could translate into an opportunity for manufacturers, according to a new study by New York-based Nielsen.


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Readers vote for their favorite new product of December

Focus+ edges out competition for the honor
jessica Jacobsen
Jessica Jacobsen
January 20, 2015

Readers must have brains on their brain. In Beverage Industry’s December Readers’ Choice Product of the Month poll, Fairfield, Conn.-based Focus Now Solutions LLC’s Focus+ took home the honor after garnering 31 percent of the vote. 


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IRI posts new strategies for national, private-label brand growth

National brands showing momentum in drug stores; private label standing out in mass/supercenter channel
January 20, 2015

During the recession, private-label products enjoyed increasing popularity as consumers looked for new ways to save on everyday purchases during the economic downturn. In fact, U.S. consumers spent $120 billion on private-label products during the past year, marking a year-over-year increase of 2.1 percent, according to Chicago-based Information Resources Inc. (IRI). However, this growth now seems to be leveling off, and this small uptick was largely driven by price increases, it reports.


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Tin Man Brewing Co. offers four of its craft beers in cans

Craft brewer works with Rexam for packaging
January 19, 2015

Tin Man Brewing Co., Evansville, Ind., released four of its core craft beers in 16-ounce cans from Rexam Beverage Can Americas, Chicago. The craft brewer noted that it chose to package its Circuit Bohemian Pilsner, Alloy American Pale Ale, River Irish Red Ale and Overlord Imperial IPA in cans because it is the ideal package for craft beer.


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Anheuser-Busch emphasizes importance of balanced portfolio

Beer company plans to focus on new product innovation this year
jessica Jacobsen
Jessica Jacobsen
January 16, 2015

St. Louis-based Anheuser-Busch (AB), a division of AB InBev, hosted media members at its headquarters during the fourth quarter of 2014.


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Anheuser-Busch test-launches Bud Light Button

App allows consumers to order cases of beer for delivery with touch of a button
January 15, 2015

St. Louis-based Anheuser-Busch (AB) is bringing consumers a new way to order and enjoy Bud Light with its Bud Light Button beer delivery app, which it currently is test-launching in the Washington, D.C., market. When using the app, consumers of legal drinking age can order Bud Light with the touch of a button, and they might even have an “Up for Whatever” experience accompany the special deliveries made through the app.


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Foley Family Wines to import Piccini Wines

Partnership will be California winery’s first foray into Italian wines
January 14, 2015

Bill Foley and Mario Piccini have entered into a partnership to import, market and distribute Piccini's portfolio of wines in the United States. 


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Global non-alcohol market volume grows 3.3 percent

Euromonitor finds China, Brazil and Mexico posting strong growth
January 13, 2015

Chicago-based Euromonitor International reports that global soft drink, also referred to as non-alcohol, volumes grew by just more than 3 percent in 2014, while value sales grew by more than 6 percent to reach $867.4 billion. 


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Pepsi selects Hype your Hometown contest winner

Pepsi to recognize Rochester, N.Y., during the Superbowl XLIX halftime event
January 13, 2015

Purchase, N.Y.-based PepsiCo Inc.’s Pepsi brand crowned Rochester, N.Y., the most hyped hometown in America as part of its Hyped for Halftime campaign. 


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