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Home » Topics » Commentary

Commentary
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Tire retreading saves on fleet maintenance costs

Many factors influence retreadability
Tom Kelley
February 15, 2017
As urban legends go, the belief that retreaded tires aren’t safe or practical ranks up there with the idea that one can find an honest politician during an election year. The reality is that a retreaded tire produced by a top-quality retreader will perform as well as a comparable new tire and at a lower price.
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Multipacks increasingly impacting beverage operations

Customized machinery might not solve long-term challenges
John Peter Koss - Beverage Industry
John Peter Koss
February 15, 2017
Which beverage package will consumers buy, under what conditions, when will they buy, how many will they buy and why will a purchase occur? These types of challenging questions confront most sales and marketing managers as they attempt to maximize sales and profit under many variable conditions.
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Beverage holidays encourage social media marketing

Tea Council of USA holds photo sharing sweepstakes on Twitter
Amanda Del Buono
February 15, 2017
Scrolling through Facebook nowadays can sometimes seem like scrolling through a virtual cookbook, with video recipes appearing in almost every other post. As consumers have gained a greater interest in their health and wellness, a “foodie” lifestyle also has gained traction in the United States. With this, food- and beverage-inspired holidays have exploded whether it’s National Green Juice Day Day (Jan. 26) or World Water Day (March 22), inspiring clever marketing and increased consumption.
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Dry Sparkling Fuji Apple

Readers name best new beverage of 2016

Fuji Apple Dry Sparkling wins annual honor
jessica Jacobsen
Jessica Jacobsen
February 7, 2017

Although 2017 might be in full swing, there still is one more recognition for 2016: Beverage Industry’s Readers’ Choice New Product of the Year. Featuring the monthly winners of the magazine’s New Product of the Month poll, the readers were eager to select which one would emerge as the 2016 winner.


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Readers name their favorite beverage of December

Green Ade, Desgin Gin tie for first
jessica Jacobsen
Jessica Jacobsen
January 24, 2017

When it comes to beverage selection, better-for-you options continue to garner  attention from consumers. However, consumers still like to indulge once in a while, and that’s just what we saw in this month’s Readers’ Choice poll.


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Analyzing the path to purchase

Nielsen release platform to help CPG manufacturers, retailers
jessica Jacobsen
Jessica Jacobsen
January 16, 2017
The start of a new year is a popular time in which people and businesses will reflect on what did and did not work in the previous year. For those involved in the consumer packaged goods (CPG) industry, much attention is directed at the holiday shopping season.
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Matcha, spicy cocktails trending

Wine n Dine predicts beverage trends
Barbara Harfmann
January 16, 2017
As the new year begins, most of us reflect back on the past year and look to the future with anticipation. The same rings true in the beverage industry as beverage-makers launch new products to engage consumers while paying attention to the latest trends.
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Packaging evolutions can create a domino effect for operations

Supply chain adapt to accommodate refreshed packaging
John Peter Koss - Beverage Industry
John Peter Koss
January 16, 2017
Walking through the retail marketplace, observing the myriad beverage packages and visualizing the process that created what now is being observed, the magnitude and complexity of the process becomes evident.
Read More

PepsiCo makes Forbes, Just Capital’s corporate responsibility list

2016 Just List ranks U.S. companies on corporate responsibility
Amanda Del Buono
January 16, 2017
While the new year is a good time to plan for the future, it also provides an opportunity to look back at the accomplishments of the past year. At the end of 2016, Just Capital and Forbes released their inaugural “Just 100 List,” which ranks publicly traded companies in the United States that best perform the priorities of American consumers.
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Readers name their favorite new beverage of November

Smirnoff Spiked Seltzer emerges as winner
December 20, 2016

As many get set to enjoy their holiday celebrations, beverage-makers are ensuring that consumers have more ways to imbibe. The readers of Beverage Industry are taking note of these innovations in the publication’s Readers’ Choice New Product of the Month poll for November.


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