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Skrewball Peanut Butter Whiskey

Skrewball Peanut Butter Whiskey inks deal with Buffalo Bills

September 15, 2021
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As football season gets underway, Skrewball Peanut Butter Whiskey has inked a deal as the “Official Whiskey of the Buffalo Bills.” 


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Pepsi Trash Talk

Pepsi Trash Talk encourages consumers talk trash, recycle

PSAs feature pro football players taking trash to recycle bins
September 15, 2021
No Comments

Pepsi, a brand of Purchase, N.Y.-based PepsiCo, launched Pepsi Trash Talk, an interactive sustainability platform aimed at teaching consumers the ins and outs of recycling, with the help of an all-star lineup of trash talking NFL athletes. A series of mini public service announcements (PSAs) feature pro players in all their competitive glory ― taking the trash talk from the field to the recycling bin.


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Jamba

Jamba brings back Pumpkin Smash Smoothie

September 14, 2021
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Jamba is bringing back its fan-favorite Pumpkin Smash Smoothie and serving it up in two crave-worthy ways: Classic and Plant-Based.


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Mionetto

Mionetto unveils multichannel campaign

September 13, 2021
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The new campaign, Join Mionetto. More than just a Prosecco., connects Mionetta Prosecco to consumers worldwide. 


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Spoto Family Wines

Spoto Family Wines announces partnership with Robin Zander from Cheap Trick

September 10, 2021
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Spoto Family Wines announced a partnership with Robin Zander, American singer, songwriter and rhythm guitarist best known as the lead singer for the iconic rock band Cheap Trick. 


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evian Rothy's

evian, Rothy’s partner for collection made from water bottles

Tennis-inspired collection will be created from evian bottles collected at 2021 U.S. Open
September 1, 2021
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Danone’s evian water and Rothy's announced a new partnership to repurpose evian water bottles collected this September into a limited-edition, tennis-inspired capsule collection created by Rothy's.


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Coca-Cola

Coca-Cola encourages recycling with free rides through Lime partnership

August 26, 2021
No Comments

Coca-Cola, a brand of Atlanta-based The Coca-Cola Co., announced a partnership with Lime, the world’s leading provider of shared electric vehicles, to reward people who are committed to recycling. To celebrate the nationwide availability of Coca-Cola Sip Sized bottles made from 100% recycled plastic material (rPET), not including the bottles’ cap and label, the companies are offering more than 40,000 free bike or e-scooter rides to people who purchase and pledge to recycle their 13.2-ounce 100% rPET Coca-Cola bottles.


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Dr Pepper FANTastic Chocolate

Dr Pepper reveals FANtastic Chocolate variety

Limited-time soft drink only available through new reward program
August 16, 2021
No Comments

Dr Pepper, a brand of Keurig Dr Pepper, announced consumers now can access their latest exclusive indulgence: FANtastic Chocolate. The combination of Dr Pepper and chocolate is an extra sweet treat that is available for a limited-time offering, while supplies last.


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Talking Rain
Between Drinks

Canned cocktails steal some of seltzers thunder

Ready-to-drink share growing 15% on Drizly
Barbara h200x200
Barbara Harfmann
August 16, 2021
No Comments
How and where consumers are purchasing their alcohol continues to shift, with eCommerce continuing to drive sales. Although hard seltzers have been king of the beverage industry the past three years, ready-to-drink canned cocktails now are outpacing the category.
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The Wonderful Co

The Wonderful Company accepting applications community grants

Program’s 6th year will special emphasis on health and wellness, COVID-19 recovery efforts and more
August 2, 2021
No Comments

The Wonderful Co., Los Angeles, announced that its 2021 $1 million Wonderful Community Grant applications process now is live, continuing the company's commitment to investing in and collaborating with the communities where its employees live and work. 


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April 5, 2023

2023 State of the Industry: Non-Alcohol Beverages

The Non-Alcohol Beverage Market, analysts at Beverage Marketing Corporation detail how established categories ― like carbonated soft drinks, bottled water, fruit beverages ― and emerging beverage segments ― such as plant milks, ready-to-drink coffees and teas ― are navigating these shifts.
April 11, 2023

BevOps Fleet Summit

BevOps Fleet Summit LOGOThis important industry event is a learning and information sharing experience for warehousing, distribution and fleet management professionals who will have the opportunity to continue to share ideas and network with their industry peers in a safe and productive format as we continue to navigate these challenging times.

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