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Casa Maestri Distillery’s care and dedication to its agave fields is how the distiller developed its reputation as a premium-quality and competitive tequila brand.

For the global beverage market, mergers and acquisitions (M&A) seem to be the new normal. Based on 2024 fiscal year sales, this year’s Top 100 Beverage Companies report, compiled by the editors of Beverage Industry, has seen a collection of long-running entities exit the list as they merged or were part of an acquisition. Through this M&A activity, we have welcomed more thriving innovators across the alcohol and non-alcohol beverage markets.

Round Barn Distillery announced the release of its newest ready-to-drink (RTD) canned cocktail: Grapefruit Paloma. 

Providence, R.I.-based ISCO Spirits, a portfolio of sustainably sourced creative spirits, announced the debut of its first-ever Pizza Vodka.

Award-winning canned cocktail brand Betty Booze, created by Blake Lively, is serving up its first-ever vodka-based drinks.

Jack Daniel’s Country Cocktails unveiled its newest flavor: Strawberry Punch. 

The beverage alcohol industry experienced a mixed 2024 with global beverage alcohol volume down 1% but value up 1%, according to data from beverage and alcohol data and insights leader IWSR.

Yellowstone Bourbon announced the release of Small Batch 107, a new permanent addition to the Yellowstone family. 

Brown-Forman Corp., Louisville, Ky., announced the successful completion of its Request for Proposal (RFP) process for portfolio distribution in select markets across the United States. The company named new distributors for 13 markets.

Talkhouse Encore, a line of authentic, spirits-based seltzers inspired by the Hamptons-based venue The Stephen Talkhouse, announced the debut of its new flavor: Pineapple Tequila Soda.