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Combining two Mexican import beer brands in one festive promotion, White Plains, N.Y.-based HEINEKEN USA’s Dos Equis and Tecate are supporting the idea that Cinco is more than a just day on the calendar; it’s a mind-set focused less on tradition and more on having fun and celebrating.

Southern Tier Brewing Co. added a new craft beer to its lineup: Lake Shore Fog. 

As part of its latest Off-Centered Art Series Beers, Dogfish Head Craft Brewery has created a beer that is an IPA disguised as a Kölsch or is it a Kölsch disguised as an IPA? 

Crispin Cider Co., a division of Chicago-based MillerCoors, continues to innovate with the debut of a new variety pack of 12-ounce slim cans, now available nationwide. Among the featured flavors are portfolio staples Crispin Rosé and Crispin Brut, along with its new flavor, Crispin Pearsecco. 

Natural Light, a brand of St. Louis-based Anheuser-Busch, introduced Naturdays, a sessionable light lager brewed with strawberry lemonade flavor, the company says.

Boulevard Brewing Co. launched Space Camper Cosmic IPA, a new year-round brew. 

As part of the continued innovation from St. Louis-based Anheuser-Busch, the beer-maker launched Ritas, originally marketed as Bud Light Lime Lime-A-Rita, in 2012. Ritas is the first brand in the Anheuser-Busch InBev portfolio to explicitly target women and last year introduced "The Ritas," legendary women who take a "life's-a-party attitude in every situation,” according to the company.

Heineken USA, White Plains, N.Y., announced the March relaunch of Newcastle Brown Ale brewed by Lagunitas Brewing Co. The new brew celebrates the Altogether Uncommon by bringing together a unique blend of pale and roasted malts with American hops, the company says.

Lakefront Brewery announced its latest craft beer: Clean Machine Brut IPA.

FIFCO USA launched Hemptails, a flavored malt beverage (FMB) made with organic, sterilized hemp seeds, the company says.