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To celebrate the global partnership with the upcoming James Bond film “No Time to Die,” Heineken is revealing the real secrets to being Bond and encouraging shoppers to connect with their inner secret agent, it says. The retail promotion invites consumers to text “Heineken” to “007” to receive a disappearing invisible ink message. The message will reveal to consumers whether they have won prizes, including branded merchandise, tickets to advance movie screenings, or a pair of tickets to the red-carpet event in Los Angeles, it adds.

Sixpoint Brewery has released three new beers: Trail Haze Hazy “Adventure” IPA, Hootie Hazy IPA, and Meltdown Hazy IIPA as part of its year-round lineup.

D.G. Yuengling & Son Inc., Pottsville, Pa., announced the launch of FLIGHT by Yuengling, a new upscale light beer that is designed to elevate the drinking experience for consumers who want more from their beer, the company says. Born from six generations of brewing expertise, FLIGHT by Yuengling is a 95-calorie light beer featuring 2.6 grams of carbohydrates and a 4.2 percent alcohol by volume.

101 Cider released its self-titled cold-pressed juice that was created for adults only.

Malibu, a brand of New York-based Pernod Ricard USA, is adding a splash to summer with its latest innovation. Malibu Splash is a sparkling ready-to-drink malt beverage that is available in four flavors: Strawberry, Lime, Passion Fruit and Pineapple.

Deschutes Brewery recently released a brand-new addition to its seasonal portfolio: Luna Jo, a cold brew coffee lager. 

With just 90 calories and zero sugar, Loverboy is a naturally sweetened sparkling hard tea. 

Clausthaler, imported by Radeberger Gruppe USA, expanded its non-alcohol malt beverage lineup with the addition of Clausthaler Grapefruit. 

Natural Light, a brand of St. Louis-based Anheuser-Busch, is back for the third consecutive year with $1 million to help fans with college debt as part of its 10 year, $10 million commitment to the Natural Light College Debt Relief Program.