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Home » Topics » Category Focus » Beer

Beer
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Last Drop

An unmistakable Bond

March 13, 2020

HEINEKEN USA has launched its latest James Bond TV commercial ahead of the April release of the James Bond film “No Time To Die.” Airing in more than 75 countries, the commercial demonstrates Craig will always be James Bond in the eyes of fans, the company says.


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Stone Viking Space Probe Double IPA

Stone Viking Space Probe Double IPA

March 11, 2020

In a nod to exploratory missions deployed across the galaxy, Stone Brewing launched Stone Viking Space Probe Double IPA.


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Heineken Tecate Titanium.

2020 Beer Report: Imported beer segment driven by factions

Mexican beer continues to drive sales
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
As beer consumers expressed a growing desire for new styles and flavors, the imported beer segment was among the markets that benefited from this demand.
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Ballast Point Lager

2020 Beer Report: Maturation brings new competitive landscape for craft beer market

New styles, micro-breweries help drive beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
In the past two decades, craft beer has been the darling of the beverage industry as the domestic beer segment produced, at times, double-digit growth in sales and volume. As that performance has decelerated to single digits, analysts suggest this could be a sign that the market has reached a maturation point.
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Hollow Jack’D, an 8.4 percent alcohol-by-volume limited-release hard cider.

2020 Beer Report: Hard cider market looks to rebound after single-digit decline

Analysts highlight importance of reinvention for beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
Compared with other segments in the beer market, hard cider remains niche.
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Wild Leaf Craft Hard Tea

2020 Beer Report: Hard seltzers drive growth in flavored malt beverages (FMBs)

Hard teas, kombuchas and coffee could be next for beer segment
jessica Jacobsen
Jessica Jacobsen
March 11, 2020
For the U.S. beer market, one could instruct consumers to follow flavored malt beverages (FMBs) to see where the future of beer is heading.
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LQD

A-B’s Brewers Collective releases beyond beer platform

LQD brand releases hard teas, limeade in select markets
March 10, 2020

Brewers Collective, the craft business unit of St. Louis-based Anheuser-Busch, ventures into the flavored malt beverage category with the debut of LQD. LQD (pronounced L-Q-D) draws from the collective imagination and ingenuity of the craft brewers to develop a line for health-minded consumers while delivering on taste and quality, it says.


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Budweiser Nitro Reserve Gold

Budweiser Nitro Reserve Gold

March 9, 2020

Budweiser, a brand of Anheuser-Busch, has a nitrogen gas-infused lager.


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Dave Burwick, Jim Koch and Sam Calagione

Boston Beer Co. and Dogfish Head join forces

Diverse portfolio includes Samuel Adams, Twisted Tea and newly released Truly Lemonade Hard Seltzer
Barbara Harfmann
March 9, 2020

Just like The Force in the infamous ‘Star Wars’ franchise, The Boston Beer Co. and Dogfish Head Brewery, two iconic independent craft breweries founded in 1984 and 1995, respectively, are joining forces to take their brands to the next level.


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Dos Equis Summer Packaging

Dos Equis to release summer packaging

Limited-edition cans to include national, Texas versions
March 6, 2020

With warmer weather on the horizon, Dos Equis, a brand of White Plains, N.Y.-based HEINEKEN USA, has announced the release of limited-edition summer packaging. 


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