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Home » Topics » Category Focus » Beer

Beer
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WormtownBeYouIPAPack.jpg

Wormtown Brewery releases first ever IPA variety pack

June 2, 2023

Wormtown Brewery announced the release of their first Variety Pack. The “Be You” themed Variety Pack consists of four different IPA's each with their own style and unique flavor profile. Wormtown Brewery’s “Be You” Variety Pack is available in package stores in their local market and at their two taprooms located in Worcester, Mass., and Foxborough, Mass.


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SHOOK Cape Codder and Mai Tai

June 1, 2023

Wormtown Brewery announced the launch of its new brand, SHOOK, with two initial flavors: Cape Codder and Mai Tai.


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FunkyBuddha_Logo.jpg

Funky Buddha Brewery reacquires company from Constellation Brands

Reacquisition by Sentz brothers targeted for June
May 30, 2023

The founders of Funky Buddha Brewery — Ryan and KC Sentz — are reacquiring their Oakland Park, Fla.-based business from Constellation Brands, Victor, N.Y. Both the Sentzs and Constellation agreed that now is the ideal time for the original owners to reclaim control of the company and focus on beverage innovation, new consumer experiences, and additional product lines.  


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PERDUE_ChickenBeer.png

PERDUE Beer Can Chicken Beer

May 30, 2023

PERDUE announced the launch of its one-of-kind Beer Can Chicken Beer, a honey double-citrus summer ale brewed with classic grilled chicken seasonings like rosemary, thyme and pink peppercorn.


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Harpoon Brewery’s American Flyer Light, American Flyer Lager

May 23, 2023

Harpoon Brewery announced the release of two new lager beers: American Flyer Light and American Flyer Lager, with $1 of each case sold going to support military families and those of fallen or disabled service members and first responders.


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Seagram’s Escapes Cocktails Margarita Variety Pack

May 19, 2023

Seagram’s Escapes introduced its new 12-pack of margarita-inspired flavored malt beverages, featuring, Strawberry Margarita, Watermelon Margarita, Classic Lime Margarita and Prickly Pear Margarita.


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HardMTNDewBajaVarietyPack.jpg

HARD MTN DEW releases Baja Blast Variety Pack

Variety pack launch coincides with Chief HARD Officer sweepstakes
May 18, 2023

Just in time for summer, HARD MTN DEW is releasing a brand-new, limited-edition variety pack. The HARD MTN DEW Baja Blast Variety Pack is a summertime exclusive 12-pack featuring HARD MTN DEW Baja Blast, plus three new versions of Baja Blast deliciousness: HARD MTN DEW Baja Blast Pineapple, HARD MTN DEW Baja Blast Mango and HARD MTN DEW Baja Blast Punch.


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Ghostfish Brewing
Up Close With

Ghostfish Brewing delivers craft-forward taste in gluten free range

Seattle craft brewery brews traditionally using nontraditional grains
Chloe Alverson
Chloe Alverson
May 18, 2023

The concept of Ghostfish Brewing — which is a 100% gluten free brewery — began in 2011 or 2012 Brian Thiel notes. The doors to the Seattle taproom eventually opened in February 2015.


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Direct-to-consumer shipping
Channel Strategies

Direct-to-consumer shipping aligns with consumer wants

Associations tout DTC’s ability to support three-tier system
jessica Jacobsen
Jessica Jacobsen
May 16, 2023

Purchasing alcohol products through direct-to-consumer (DTC) methods have remained limited despite growing interest in this shopping platform.


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Budweiser, Harley-Davidson launch cans to celebrate centuries of American craftsmanship

May 15, 2023

Budweiser and Harley-Davidson are coming together for the first time in their storied histories to provide fans 21 and older with a limited-edition can that highlights the centuries of craftsmanship behind both products. The limited-edition cans are available to consumers 21 and older wherever Budweiser is sold, while supplies last.


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April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

April 8, 2026

2026 State of the Industry Series: Non-Alcohol Beverages

In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.

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