Molson Coors Beverage Co. announced that Peace Hard Tea, a new line of bold and vibrant hard teas, is officially available at local convenience stores and retailers in the Southeast Region of the United States.
The release of Peace Hard Tea marks the latest innovation coming out of Molson Coors’ relationship with The Coca Cola Co., the company notes.
“Spend a little more time offline and make living life your full-time job. Peace Hard Tea is here for when you buck the norms that kill fun,” said Joy Ghosh, vice president of above premium flavor at Molson Coors, in a statement. “With the launch of Peace Hard Tea, we’re bringing 21-plus consumers the bold and fruit flavored hard tea they’ve been searching for to shake up the norms of everyday life.”
Packaged in 24-ounce single-serve cans the hard teas contain 5% ABV and come in three flavors: Freedom of Peach, Really Really Razzy, and More Peace More Lemon.