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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Woodford Reserve Holiday Bottle

Woodford Reserve releases holiday bottle

Label features artwork from Louisville painter
November 27, 2018

Woodford Reserve Distillery, Versailles, Ky., announced that the spirits-makers flagship brand — Woodford Reserve — has released its annual holiday bottle. This year’s bottle features a snowy distillery scene.


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Intelligent Blends Maud #PinkPods - Beverage Industry

Maud’s Coffee & Tea’s releases #PinkPods

Limited-edition packaging benefits Breast Cancer Research Foundation
November 21, 2018
In partnership with the Breast Cancer Research Foundation (BCRF), the first “coffee for a cause” initiative in the coffee pods category was created specifically for BCRF fundraising.
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Everclear Grain Alcohol - Beverage Industry

Everclear Grain Alcohol releases new packaging design

Design illustrates product’s versatility for consumers
November 21, 2018
The new look was created by designer David Cole. He applied a bold and clean design, making the label easier to read in a retail environment and drawing attention to the brand name and key features of the product, it says.
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Stash Tea - Beverage Industry

Stash Tea redesigns portfolio’s packaging

Bright colors, bold ingredient imagery utilized for new look
November 21, 2018
Stash Tea is celebrating a year of major milestones, including a rebrand unveiled in 2018.
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AQUAhydrate Pink Handle Edition - Beverage Industry

Beverage-makers support breast cancer awareness

Brands redesign packaging to reach modern consumers
November 21, 2018
This fall, beverage companies announced limited-edition packaging releases as well as brand refreshes.
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Disaronno limited-edition design by Trussardi. - Beverage Industry

Limited-edition Disaronno bottle features fashion label

Trussardi bottle available in gift box, mini bottles
November 19, 2018
Disaronno announced its annual Disaronno Icon Project. This year, the brand will dress the bottle in a limited-edition design by Trussardi, one of Italy’s ultimate heritage houses.
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AQUAhydrate Pink Handle Edition - Beverage Industry

AQUAhydrate released Pink Handle Gallon

Limited-edition packaging benefited Breast Cancer Research Foundation
November 19, 2018
AQUAhydrate initiated a new partnership with the Breast Cancer Research Foundation (BCRF) and donated $10,000 during the month of October. AQUAhydrate promoted the partnership with a limited Pink Handle edition of its gallon package.
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Heineken Magnum Holiday Packaging - Beverage Industry

Heineken releases holiday packaging

New packaging comes with TV spots, online videos, social media activations
October 17, 2018
This holiday season, Heineken USA is releasing a limited-edition 1.5-liter Magnum bottle and new holiday-themed packaging for its 12-pack.
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Bulleit Bourbon released its Bulleit Bourbon Tattoo Edition bottles, a series of four unique tattoo designs on the Bulleit bottle, the company says. - Beverage Industry

Bulleit Bourbon releases limited-edition tattoo bottles

Bottle designs created by four tattoo artists from around the country
October 17, 2018
The bottles were created in partnership with some of the country’s top tattoo artists whose work is inspired by the frontier spirit and culture of the cities they live in.
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Alpine Start Instant Coffee - Beverage Industry

Alpine Start Foods redesigns packaging for instant coffee line

Redesign coincides with new flavor releases
October 17, 2018
Alpine Start Foods announced a packaging redesign that coincides with its two new instant coffee additions: Coconut Creamer Latte and Dirty Chai Latte.
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