BeerNew Packages

Heineken 0.0 released Dry January Pack

Limited supply of packs made available online for free

Heineken January Dry Pack
January 13, 2020

For those looking to participle in Dry January, HEINKEN USA launched its exclusive January Dry Pack with 31 can of alcohol-free Heineken 0.0 — one for every day of the month. The limited-edition January Dry Packs were available online for free, while supplies lasted.

KEYWORDS: alcohol-free beer beverage marketing campaign Heineken USA limited-edition packaging

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