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Home » beverage marketing campaign

Articles Tagged with ''beverage marketing campaign''

Bud Light NFL Packaging

Bud Light encourages fans to draft Gardner Minshew II in first round

NFL-themed Bud Light packaging to be available at retail beginning Sept. 7
August 27, 2020

Bud Light, a brand of St. Louis-based Anheuser-Busch, announced that fans who select Jacksonville Jaguars quarterback Gardner Minshew II in the first round of their Fantasy Football draft can enter for a chance to win a case worth of Bud Light.


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MTN DEW Ford Bronco

MTN DEW launches Claim the Outdoors sweepstakes

Grand-prize winner to receive 2021 Ford Bronco presented by LOCASH
August 17, 2020

MTN DEW, a brand of PepsiCo, Purchase, N.Y., is announcing a challenge for fans to Claim the Outdoors for a chance to win various prizes, including a brand-new 2021 Ford Bronco presented by country music duo LOCASH, it says. Other one-of-a-kind experiences up for grabs include a Grand Canyon hike for two, a fishing excursion with professional bass angler Gerald Swindle, tickets to a race with racecar driver Chase Elliott, outdoor gear and more.


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Dunkin RV

Dunkin’ Refreshers RV offers summer getaway prize

Sweepstakes will award 1 consumer a week-long trip in Dunkin’-branded RV
August 10, 2020

Dunkin’ is tapping into the hottest summer travel trend by creating a Dunkin’ Refreshers RV and giving one fan the chance to win it for a week, it says.


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Dos Equis Seis Foot Cooler

Dos Equis launches Seis-Foot Cooler to remind drinkers to stay 6 feet apart

Limited-edition promotional cooler gives new meaning to 'socially distant'
August 6, 2020

To remind drinkers to drink responsibly while maintaining a distance of six feet, Dos Equis unveiled a Seis-Foot Cooler, available for a limited time, when drinkers show proof of purchase of the imported Mexican beer.   


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Sprecher Root Beer Float Drive Thru

Sprecher Brewing aims to set Guinness World Records title

Company looking to set record for World's Largest Root Beer Float Drive-Thru
August 4, 2020

On National Root Beer Float Day, Thursday, Aug. 6, Sprecher Brewing Co., Glendale, Wis., is all-hands-on-deck to set a Guinness World Records title for the World's Largest Root Beer Float Drive-Thru.


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Sarah Graybill - The Last Drop
Last Drop

St. Germain hosts Stay-at-Home Drive-In Movie Club

Brand offers discount to Drizly as part of campaign
Sarah Graybill
Sarah Graybill
July 8, 2020
In the spirit of “going out” while staying in, St. Germain implemented a Stay Home Drive-In Movie Club. During May, the brand developed cocktails that consumers could make based on the movie selection.
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Last-Drop-Old-Kentucky-Home-video.jpg
The Last Drop

Woodford Reserve releases“My Old Kentucky Home” video

Video pays homage to Churchill Downs, postponed derby
June 5, 2020
Woodford Reserve released a video titled “My Old Kentucky Home,” a homage to the now postponed Kentucky Derby.
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THP-White-Paper-Header-Main-Image.jpg
Sponsored Content

THP’s 2020 Flavor & Trend Forecast

June 1, 2020

Food and Beverage Marketing Experts at THP took a gaze into their culinary crystal ball to forecast the ingredients, flavors, and culinary techniques chefs, brands, and industry leaders from around the globe will be leveraging in the year to come!


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GFuel Sour Fazeberry

G FUEL, FaZe Clan launch Sour FaZeberry for gaming community

New energy drink release in conjunction with #GFUELFaZeX Dream Setup contest
May 21, 2020

G FUEL, The Official Energy Drink of Esports, announced its new Sour FaZeberry flavor, which is developed in collaboration with gaming organization FaZe Clan, now is available to buy at gfuel.com.


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Budweiser Black Eyed Peas

Black Eyed Peas kick-off ‘Budweiser Rewind’ concert series

Beer brand to livestream free concerts on YouTube
May 14, 2020

Budweiser, a brand of St. Louis-based Anheuser-Busch, launched a new interactive live music and storytelling series called “Budweiser Rewind.” On May 16, the domestic beer brand kicks off this new series starting with Black Eyed Peas performing live from its hometown of Los Angeles. Fans can tune in to watch on YouTube.


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2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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2026 State of the Industry Series: Non-Alcohol Beverages

In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.

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