Bottle features a retouched label in honor of Norman “Sailor Jerry” Collins
June 20, 2018
Created to honor the Father of American old school tattooing, Norman “Sailor Jerry” Collins, the redesigned bottle shows iconography and imagery that highlights the life and times of Collins, the company says.
Newly retouched label displays imagery of the Argentinian winery
June 20, 2018
The labels depict the winery in bright pastel colors, which replaces the smaller, traditional black-and-white image that originally was featured on the bottles, it says.
Nestlé Waters North America unveiled new flavors, bottle design changes, a new can format and all new packaging for its Poland Spring, Deer Park, Zephyrhills, Ozarka, Ice Mountain and Arrowhead Sparkling water brands.
The brand’s packaging engineering team developed a new process to provide the PET bottle with the same “pop” sound that consumers hear when opening a glass bottle of Snapple.
Updated bags and labels show dedication to sustainability, transparency
January 12, 2018
The new packaging focuses on four major areas that convey its consideration and dedication to sustainability, including consistency, function, aesthetics and messaging.