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New Packages

Alpine Start Foods redesigns packaging for instant coffee line

Redesign coincides with new flavor releases

Alpine Start Instant Coffee - Beverage Industry
(Image courtesy of Alpine Start Foods)
October 17, 2018

Alpine Start Foods announced a packaging redesign that coincides with its two new instant coffee additions: Coconut Creamer Latte and Dirty Chai Latte. To celebrate the new additions, Alpine rebranded the entire line with a new logo and bright, colorful packaging that reflects the personalities of each flavor, the company says. The Coconut Creamer Latte is made from 100 percent Colombian Arabica coffee and blended with non-dairy coconut creamer, and the Dirty Chai Latte also features 100 percent Colombian Arabica coffee blended with traditional Chai spices, black tea and soy milk, it adds. “As a professional climber and adventure athlete, I am always traveling and exploring different culinary experiences,” said Matt Segal, co-founder of Alpine Start Foods, a statement. “I was very inspired by exotic spices and seasonings, and decided to pair them with my instant cup of coffee. This allowed us to capture the spice of traveling in these new blends.” Alpine Start Foods Instant Coffee line is available through the company’s website for a suggested retail price of $8.99.

KEYWORDS: Chai flavored coffee instant coffee lattes packaging redesign

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