Molson Coors Beverage Co. announced that Peace Hard Tea, a new line of bold and vibrant hard teas, is officially available at local convenience stores and retailers in the Southeast Region of the United States.
Limited-edition beverage available through Halloween
September 18, 2023
New York-based Kung Fu Tea (KFT) and Spirit Halloween, Egg Harbor Township, N.J., are joining forces to serve up new treats this Halloween season. The collaboration includes five exclusive costumes and a new, limited-time beverage inspired by all things Spirit, so consumers can fuel up and go code orange all October with a beverage that isn't just pumpkin spice, the companies say.
Kellogg’s Eggo and Sugarlands Distilling Co. are pairing up again with the launch of their latest boozy innovation: Eggo Brunch in a Jar Sippin’ Cream.
NuZee Inc., Richardson, Texas, announced the launch of partner Stone Brewing's direct-to-consumer eCommerce website for distribution of co-manufactured Stone Brewing specialty coffee products.
The Original Donut Shop, a brand of Keurig Dr Pepper, announced its new flavor innovation: The Original Donut Shop Cinnamon Toast Crunch One Step Latte K-Cup pod.
New products to launch exclusively at GNC ahead of WWE SummerSlam
July 27, 2023
Austin, Texas-based Nutrabolt, owner of the C4 brand, and the WWE announced an expansion to its multi-year partnership with the launch of its first-ever co-branded product collaboration: WWE-inspired flavors of C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink. The products will be available exclusively at GNC ahead of WWE SummerSlam in Detroit on Aug. 5.
In June, Swoon brought Barbiecore to the beverage aisle with the limited-edition release of Barbie x Swoon Pink Lemonade. That partnership led to the zero-sugar brand experiencing its highest monthly volume sales.
New release available exclusively online for limited time
July 18, 2023
Claussen, a brand from The Kraft Heinz Co., Chicago and Pittsburgh, is teaming up with Spritz Society, the award winning sparkling wine cocktail company, to create a first-of-its-kind pickle flavored cocktail.