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Home » collaboration

Articles Tagged with ''collaboration''

Eggo_BrunchInAJar.png

Eggo Brunch in a Jar Sippin’ Cream

August 30, 2023

Kellogg’s Eggo and Sugarlands Distilling Co. are pairing up again with the launch of their latest boozy innovation: Eggo Brunch in a Jar Sippin’ Cream.


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NuZee, Stone Brewing launch Stone-branded specialty coffee line

August 29, 2023

NuZee Inc., Richardson, Texas, announced the launch of partner Stone Brewing's direct-to-consumer eCommerce website for distribution of co-manufactured Stone Brewing specialty coffee products.


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The Original Donut Shop Cinnamon Toast Crunch K-Cup

August 29, 2023

The Original Donut Shop, a brand of Keurig Dr Pepper, announced its new flavor innovation: The Original Donut Shop Cinnamon Toast Crunch One Step Latte K-Cup pod. 


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C4, WWE expand partnership with product collaboration

New products to launch exclusively at GNC ahead of WWE SummerSlam
July 27, 2023

Austin, Texas-based Nutrabolt, owner of the C4 brand, and the WWE announced an expansion to its multi-year partnership with the launch of its first-ever co-branded product collaboration: WWE-inspired flavors of C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink. The products will be available exclusively at GNC ahead of WWE SummerSlam in Detroit on Aug. 5.


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Barbie x Swoon Pink Lemonade

Barbie magic hits the beverage aisle

Swoon, Barbie collab sees highest volume sales for zero-sugar brand
jessica Jacobsen
Jessica Jacobsen
July 20, 2023

In June, Swoon brought Barbiecore to the beverage aisle with the limited-edition release of Barbie x Swoon Pink Lemonade. That partnership led to the zero-sugar brand experiencing its highest monthly volume sales.


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Claussen Pickles, Spritz Society team up for pickle flavored sparkling wine cocktail

New release available exclusively online for limited time
July 18, 2023

Claussen, a brand from The Kraft Heinz Co., Chicago and Pittsburgh, is teaming up with Spritz Society, the award winning sparkling wine cocktail company, to create a first-of-its-kind pickle flavored cocktail. 


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Carnation_GirlScout_NutritionDrinks.png

Carnation Breakfast Essentials’ Girl Scout Cookie Nutritional Drinks

June 28, 2023

Carnation Breakfast Essentials announced the launch of two new nutritional drink flavors inspired by some of the most popular Girl Scout Cookies: Girl Scout Thin Mints and Girl Scout Coconut Caramel Flavored Nutritional Drinks.


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Essentia Water, House Wine partner for Water + Rosé box

June 8, 2023

Essentia Water has partnered with House Wine for the second consecutive year to bring fans a new, limited-edition Water + Rosé box ― a side-by-side combo of Essentia Water and House Wine Rosé.


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Budweiser, Harley-Davidson launch cans to celebrate centuries of American craftsmanship

May 15, 2023

Budweiser and Harley-Davidson are coming together for the first time in their storied histories to provide fans 21 and older with a limited-edition can that highlights the centuries of craftsmanship behind both products. The limited-edition cans are available to consumers 21 and older wherever Budweiser is sold, while supplies last.


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Jackpot Juice Hazy IPA

May 10, 2023

Two Roads Brewing Co. and Mohegan Sun announced its new partnership, celebrating Two Roads’ status as Mohegan Sun's official craft beer partner, the brewer developed a new beer in collaboration with the famed casino: Jackpot Juice Hazy IPA.


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2026 state of the industry

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2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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2026 State of the Industry Series: Non-Alcohol Beverages

In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.

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