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Home » energy drinks

Articles Tagged with ''energy drinks''

Accelerator Livvy Dunne

Olivia ‘Livvy’ Dunne launches signature Accelerator Active Energy Cotton Candy flavor

New variety available at Rouses Markets in Louisiana, Amazon
Staff Beverage Industry
April 8, 2025

Accelerator Active Energy and Livvy Dunne announce the launch of her very own signature Cotton Candy Accelerator flavor and personalized can. 


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Gorgie

GORGIE announces Target launch

Energy drink brand to launch exclusive flavor with retailer this summer
Staff Beverage Industry
April 2, 2025

GORGIE, New York, announced their launch at 863 Target stores across the nation, debuting its four core energy drink flavors: Tropical Punch, Watermelon Splash, Peach Tea and Mango Burst. 


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Reign Storm Tropical

Reign Storm Tropical

March 19, 2025

Reign Storm, a brand of Monster Energy, unveiled its new Reign Storm Tropical.


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Black Rifle Energy.png

Black Rifle Energy

March 12, 2025

Black Rifle Coffee Co. unveiled its newest innovation: Black Rifle Energy.


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Celsius Alani Nu

Celsius Holdings to acquire Alani Nu

Acquisition combines energy drink brands to create leading better-for-you, functional lifestyle platform
Staff Beverage Industry
February 20, 2025

Celsius Holdings Inc., Boca Raton, Fla., announced that it has entered into a definitive agreement to acquire Alani Nutrition LLC (Alani Nu) for $1.8 billion including $150 million in tax assets for a net purchase price of $1.65 billion, comprising a mix of cash and stock. 


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GOAT FUEL Can

G.O.A.T. Fuel limited-edition can features Jerry Rice

Staff Beverage Industry
February 20, 2025

G.O.A.T. Fuel, the performance-driven premium sports energy drink co-founded by legendary Pro Football Hall of Famer Jerry Rice, released its second limited-edition can, featuring Rice’s iconic image and signature. 


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woman drinking coffee

Consumer demand prompts beverage innovations that support cognitive health

Mood, focus-enhancing benefits among attributes consumers seek in beverages
Sabetta-Lauren.jpg
Lauren Sabetta
February 7, 2025

With more interest in the brain-body connection, consumers increasingly are seeking beverage solutions that not only support cognitive health, but also mental and emotional well-being.  


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Ghost OG 4-pack

GHOST releases 4-pack of ‘OG’ flavor

Staff Beverage Industry
February 6, 2025

GHOST launched a new four-pack format for the 8.4-ounce Energy cans in “OG” flavor. 


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ZOA Energy expands 2 flavors to stores nationwide, online

Mango Splash and Green Apple expand footprint
Staff Beverage Industry
January 16, 2025

ZOA Energy is expanding fan favorite flavors Mango Splash and Green Apple from limited footprints to national. Both flavors will be available at select retailers nationwide, as well as online.


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fresh fruits and fruit juice

Functional beverage market expands to meet consumer expectations

Health and wellness trends prompt product development
Sabetta-Lauren.jpg
Lauren Sabetta
December 9, 2024

With more consumers taking a proactive approach to improve upon health and well-being, experts highlight how such trends are driving the development of functional beverages.


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