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Home » natural beverages

Articles Tagged with ''natural beverages''

PuraSoda

PuraSoda

July 13, 2026

Pura Beverage Co. announced the U.S. launch of PuraSoda, debuting at Sprouts Farmers Market. 


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This image shows the 45th annual Natural Products Expo West

Treat inspiration reigns at Natural Products Expo

Beverage-makers highlight new flavors, functionality
April 6, 2026

Natural Products Expo West, part of the New Hope Network family of brands, hosted thousands of attendees and exhibiting companies March 3-6 at the Anaheim Convention Center.


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loose leaf tea

Tea market evolves to meet wellness trends head-on

Hybridization, flavor innovation continues to shape product development
Sabetta-Lauren.jpg
Lauren Sabetta
November 26, 2025

As wellness trends continue to be at the forefront of beverage innovation, experts highlight how brands are leveraging tea’s broad spectrum of functional properties. 


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milos sweet tea

Milo’s Tea Co. delivers moments of joy

Family, women-owned beverage company continues high-growth trajectory
jessica Jacobsen
Jessica Jacobsen
August 7, 2025

As a third-generation, family-owned company, Milo’s Tea Co. has experienced high growth across its refrigerated tea and lemonade portfolios that a founded on authentic, natural beverage principle.


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karma water probiotic

Functionality remains king at Natural Products Expo West

Beverage-makers, suppliers highlight portfolios and new products
April 9, 2025

Informa Markets’ Natural Products Expo West, part of the New Hope Network family of brands, hosted thousands of attendees and exhibiting companies March 4-7 at the Anaheim Convention Center.


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This past fall, Zevia released Salted Caramel Soda, a limited-edition flavor sold only on Amazon and Zevia.com.

Zevia supports consumers’ needs for sweet, better-for-you soft drinks

Natural soda company continues to make products affordable, accessible to shoppers
jessica Jacobsen
Jessica Jacobsen
January 6, 2025

As consumers look to cut sugar intake, Zevia PBC aims to ensure its natural sodas are affordable and accessible to all consumers.
 


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The plant-based energy beverage company Yerbaé Brands Corp. launched Peachy Mimosa Twist and Raspberry Sorbet earlier this year.

Beverage-makers utilize tea as an ingredient for plethora of reasons

Health and wellness, natural beverage trends contributing to tea usage
Chloe Alverson
Chloe Alverson
November 20, 2024

Various consumer trends, especially health and wellness trends, emphasize desire for tea as an ingredient in beverages. 



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Colorful drinks

California law prompts increased interest in natural colors

Innovations in natural color support beverage-makers’ color concept needs
jessica Jacobsen
Jessica Jacobsen
October 29, 2024

The signing of California AB-2316 and AB-418 have placed greater interest on natural color solutions as beverage manufacturers consider impact of state’s legislation.


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GR Whole Foods exterior

Natural, organic retailers share shopper insights

Sustainability, functionality among trends resonating with consumers
Chloe Alverson
Chloe Alverson
August 26, 2024

Natural and organic retailers anticipate certain consumer trends for the year.


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Odyssey Mushroom Elixir flavors

Energy drink category expands offerings, appeals to broader base

Sugar reduction, health and wellness trends prompt innovation
Sabetta-Lauren.jpg
Lauren Sabetta
July 25, 2024

With the continued blurring of lines in the functional beverage space, experts highlight how the energy drink category can rise above the clouds by expanding on wellness attributes, variety and accessibility.


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