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Home » new product development

Articles Tagged with ''new product development''

Consumer need/interest

New Product Development Outlook for beverages

Natural the top attribute for new beverage launches
jessica Jacobsen
Jessica Jacobsen
January 11, 2017
The NFL playoffs are in full swing, but for a majority of football fans, they are left waiting for next year. From now until the draft takes place at the end of April in Philadelphia, super fans will be keeping a watchful eye on mock draft predictions. Although these football analysts invest a lot of time and research into these mock drafts, prognosticating the outcomes for 32 different teams is no easy feat.
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Bai Lineup

Justin Timberlake joins Bai Brands as Chief Flavor Officer

Timberlake to work with team on product innovation, marketing
October 21, 2016

Bai Brands, Princeton, N.J, announced that Justin Timberlake will join its team as an investor and the brand’s first Chief Flavor Officer. The award-winning actor and musician will work closely with the Bai executive team on new flavor innovation, product launches, marketing campaigns and digital content, among other initiatives, the company says.


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David Michael’s Innovation Roadshow kicks off Sept. 20

2016 show showcases Tastebud Revolution
September 1, 2016

Philadelphia-based David Michael & Co. announced that it is up to host its 12th Innovation Roadshow, which kicks off Sept. 20, at the Hilton at Penn’s Landing in Philadelphia. 


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Sagamore Straight Rye

Sagamore Spirit launches straight rye whiskey

Company partners with Saxco International for innovative packaging
July 5, 2016

Baltimore, Md.-based Sagamore Spirit introduced its premium Sagamore Spirit Straight Rye Whiskey in three major markets in the United States: Maryland; Washington, D.C.; and Delaware, with New York to follow shortly, the company says.


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Zevia Energy/Sparkling Water

Zevia to launch energy and sparkling water lines

New lines are zero-calorie, available in select markets in US
June 30, 2016

Culver City, Calif.-based Zevia, the zero-calorie, naturally sweetened soda brand, announced the addition of two new product lines to its portfolio: Energy and Sparkling Water. The new lines will complement the brand's existing share of the natural zero-calorie soda market in the United States, the company says.


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AO Walden Hollow

Angry Orchard launches hard cider made with New York apples

New hard cider available nationwide this month
June 28, 2016

Angry Orchard, a brand of Boston-based The Boston Beer Co., announced the release of a new year-round specialty hard cider: Walden Hollow. It is the first cider from Angry Orchard to be exclusively made with apple varieties from New York State, including varieties from last year's harvest at the Angry Orchard in New York's Hudson Valley and heirloom apples from other local orchards, the company says. 


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Cascadia Managing Brands, BeyondBrands enter into strategic partnership

Alliance features roster of more than 70 experts
March 7, 2016

Ramsey, N.J.-based Cascadia Managing Brands, a food and beverage brand management and consulting firm, has entered into a strategic alliance with New York-based BeyondBrands, a new conscious products collective founded by Eric Schnell and Marci Zaroff. 


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Consumer need chart

2016 New Product Development Outlook for beverages

Organic named top trend for new beverages in new year
jessica Jacobsen
Jessica Jacobsen
January 11, 2016

This past year, Americans finally got a chance to see whether any the 2015 references in “Back to the Future Part II” would come true. Although the Chicago Cubs attempted to make the World Series prediction a reality, they fell short.


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Beverage Forum comes to Chicago

The Coca-Cola Co., PepsiCo, Mike's Hard Lemonade representatives among keynote speakers
April 15, 2015

The Beverage Forum, the only global all-beverage executive conference presented by Beverage Marketing Corporation, New York, and Beverage Industry, a publication of Troy, Mich.-based BNP Media, will celebrate its 22nd year April 21-22 at The Drake Hotel, Chicago.


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Blue Moon plans new brewery

MillerCoors subsidiary celebrates 20th anniversary
April 14, 2015

Blue Moon Brewing Co., a Golden, Colo.-based operating unit of MillerCoor’s Tenth and Blake Brewing Co., is celebrating its 20th anniversary with the planning of a new brewery that is scheduled to open in 2016.


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